Design Tutorial: Using Images the Right Way

It's easy to spruce up your Jimdo website with great photos: from background images to photo galleries or just individual images. But what's easy isn't always effortless. There is definitely a right and a wrong way to use images on the web, so we asked our designers for a few tips on how to get the most out of your images - whether you're a JimdoFree, Pro or Business user. 


Choose the Right Images

While great text needs to be read to get noticed, photos are immediate attention-grabbers. Images complement the texts on a website and often finish telling the story. But not all pictures are created equal. Here are some guidlines for choosing the right images for your website:

  • Forget the tired pictures we've all seen a thousand times.
    Remember that picture of a customer service representative with a headset on, just waiting to take your call? What about that stock photo of people shaking hands, or the Manhattan skyline? If you're thinking about using one of these types of images, you may want to reconsider. Instead, choose something that makes your website unique, something no one has seen before. 


  • Photo size: switch it up!
    Here's a tip especially for the store owners out there: use one larger photo to catch people's attention, and make the rest smaller. In general, you should spend a bit of time resizing your images for consistency (see below). You can also display photos in a small format, allowing people the option to click to enlarge.


  • Choose an expressive background image!
    When it comes to a background image, less is often more. While you're planning your website design, consider whether a background image is right for your message, or whether your website would work better with a subdued background pattern. Store owners can add an extra degree of trust by integrating a testimonial into the background image. Keep in mind that the best background images often aren't images at all, but simply understated designs or patterns that complement your content. 

One more thing: don't be afraid to throw out your first idea and try a different one. Testing shows some images work better than others.


Edit Your Images

As every photographer knows, not all photos are perfect as they were shot. The colors may be a little off, or maybe it would look better in black and white? That's where photo editing comes in. But you don't need to buy Photoshop to edit your website pictures - there are other options to turn to. There are some great photo editors that are low priced or even free.


Aviary is one web-based photo editor that you can use for free. They offer several different tools for editing photos. You don't have to register to use it, just upload your pictures to the web-based interface and get started. The program even supports layers (which is important for complicated photo editing), as well as photo filters and effects. When you're finished, you can resize the image or even reduce the quality for faster loading times. 


Create Your Own Images


We don't all have an expensive SLR camera around, and hiring a professional photographer is not an option for many Jimdo store owners. But not to worry - you can turn your living room into a miniature photo studio on even the most limited of budgets. Store owners in particular will benefit from making a lightbox to show off their products. The resulting photos are great! A while back we even blogged about making your own lightbox here.


Stock Photo Services

If you've ever run out of pictures when you're making your website, you probably know that sometimes you have to turn elsewhere to find good photo material. Since copyright means you can't just take every picture you come across on the web and put it on your own website, you're left with taking your own photos or exploring stock photo services. Some cost money, some don't - and the quality of photos varies greatly. 


These photo databases allow you to use their license-free pictures at no charge:


These services cost money - but in some cases it is worth the price: 


Here as well, remember to read the terms of use before using someone else's photo! 


Jimdo Photo Material


If you're still looking for new pictures for your website, you might find what you're looking for here: A selection of images you can use for your website (as long as it's non-commercial). 



Here's how it works:

  1. Download the image sets you think might work for your site, open the file, and pick the image you like.
  2. Log into your site and click on the "Edit Header" button. 
  3. Click on "Custom Photo", then upload the image from your computer.



We hope this gets you thinking about how to better use images on your website. If you have any tips or suggestions of your own, share them with us in the comments below.


Blog post by Kurt Lash (Jimdo Community Support).

Comments: 4 (Discussion closed)

  • #1

    Claire Boyles (Thursday, 12 April 2012 09:19)

    thanks for the additional sources of free photos, always a challenge for blogs!

    MorgueSpace looks great, but the other 2 were so tedious to use I doubt I'll be going back to them.

    You might want to check your comments regularly, it appears the other 2 comments are spam..

  • #2

    hasvin (Saturday, 14 April 2012 22:36)

    hai sir

  • #3

    Steven Pham (Sunday, 15 April 2012 16:39)

    Jimdo have more features, I used jimdo, you should do it!

  • #4

    BIN (Monday, 16 April 2012 07:15)

    Hope jimdo have more features.LOVE JIMDO