{"id":1592,"date":"2021-12-15T10:33:36","date_gmt":"2021-12-15T08:33:36","guid":{"rendered":"http:\/\/blog.jimdo.com\/?p=1592"},"modified":"2021-12-15T10:33:37","modified_gmt":"2021-12-15T08:33:37","slug":"product-photography-with-diy-light-box","status":"publish","type":"post","link":"https:\/\/www.jimdo.com/blog\/product-photography-with-diy-light-box\/","title":{"rendered":"Improve Your Product Photography with a DIY Light Box"},"content":{"rendered":"\n<p>How can you help customers feel confident that they\u2019re buying the right item? Sure, there are reviews, testimonials, and product descriptions. But good product photos are probably the most important part of your <a href=\"https:\/\/www.jimdo.com\/website\/online-store\/\">online store<\/a>.<br><br>Below, we\u2019ve put together some of the basic techniques that will improve your online store product photography, as well as step-by-step tips to create your own DIY light box and DIY product photos.<\/p>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center post-cta is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h3 class=\"wp-block-heading\">Start selling your products online with Jimdo.<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-button\"><a data-tracking=\"post_cta_create_shop_signup\" class=\"wp-block-button__link\" href=\"https:\/\/www.jimdo.com\/website\/online-store\/\">Start Now<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">The basic setup for your product photography<\/h2>\n\n\n\n<p>One easy way to make your products look more professional and more desirable is to photograph them inside of a light box.&nbsp;<\/p>\n\n\n\n<div class=\"jimdo-alert\"><strong>What is a light box? <\/strong>A photo lightbox (also known as a white box or light tent) is an empty box with translucent white sides and a smooth, white backdrop. Put your product in it, take a picture, and you get a professional product photo with good lighting, no shadows, and a plain background. DIY light boxes are easy to make yourself with a few simple tools.<\/div>\n\n\n\n<p>You could spend anywhere between $20 and $4,000 to purchase a pre-made light box, or you can make one yourself at home for (almost) free! Best of all, you don\u2019t need an expensive digital camera. A light box can improve your product photos even if you\u2019re just using the camera on your mobile phone.<\/p>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center post-cta is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h3 class=\"wp-block-heading\">Start selling your products online with Jimdo.<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-button\"><a data-tracking=\"post_cta_create_shop_signup\" class=\"wp-block-button__link\" href=\"https:\/\/www.jimdo.com\/website\/online-store\/\">Start Now<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<p>This DIY light box cost $3.70 and took 10 minutes to build. The tools you will need are:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>a cardboard box<\/li><li>packing tape<\/li><li>a box cutter<\/li><li>white tissue paper<\/li><li>white poster board<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-supplies.jpg?resize=1000%2C667&#038;ssl=1\" alt=\"The supplies for a DIY photography light box\" class=\"wp-image-5698\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-supplies.jpg?w=1000&amp;ssl=1 1000w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-supplies.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-supplies.jpg?resize=714%2C476&amp;ssl=1 714w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption>The supplies for a DIY light box.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How to create a product photography light box:<\/strong><\/h2>\n\n\n\n<p><strong>Step 1:<\/strong> Cut out your cardboard light box<\/p>\n\n\n\n<p><strong>Step 2:<\/strong> Trim the white tissue paper to the same dimensions and tape it to the box.<\/p>\n\n\n\n<p><strong>Step 3: <\/strong>Snip the poster board to the same dimensions and drape for a white background.<\/p>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns are-vertically-aligned-center post-cta is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h3 class=\"wp-block-heading\">Learn how to start your own website today!<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.jimdo.com\/website\/business\/\" target=\"_blank\" rel=\"noreferrer noopener\">Learn More<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p>Just follow these steps to make your own photo light box:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step 1: Cut out your light box<\/strong><\/h3>\n\n\n\n<p>Use the box cutter to cut the top flaps off of the box. Next, cut out three sides of the box, leaving about a 1-inch border on each side. You don\u2019t have to worry about making this perfect\u2014as you can see, mine is free-handed and a bit messy.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-step-1.jpg?resize=1000%2C667&#038;ssl=1\" alt=\"The first step of a DIY light box, cutting out the box\" class=\"wp-image-5699\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-step-1.jpg?w=1000&amp;ssl=1 1000w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-step-1.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-step-1.jpg?resize=714%2C476&amp;ssl=1 714w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption>Step 1: Cut out your light box<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step 2: Trim and tape the tissue paper<\/strong><\/h3>\n\n\n\n<p>Cut the tissue paper to the approximate size of the sides of the box (leaving edges that can be taped down). Then tape the tissue paper to the outside of the box, covering each hole. The tissue paper will act as a light diffuser, softening the incoming light and removing harsh shadows.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-step-2.jpg?resize=1000%2C667&#038;ssl=1\" alt=\"The second step of a DIY lightbox, taping tissue to the sides\" class=\"wp-image-5700\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-step-2.jpg?w=1000&amp;ssl=1 1000w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-step-2.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-step-2.jpg?resize=714%2C476&amp;ssl=1 714w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption>Step 2: Trim and tape the tissue paper to the box.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step 3: Drape the poster board for a white background<\/strong><\/h3>\n\n\n\n<p>Cut the poster board to the width of the box. Make sure the poster board is long enough so that it extends out of the box. Tape the top of the poster board to the top of the back of the box, then let it drape down and out of the box to create an \u201cinfinity\u201d white background without corners. You can tape the bottom of the poster board to the bottom of the box so it doesn\u2019t curl upwards.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-step-3.jpg?resize=1000%2C667&#038;ssl=1\" alt=\"The third step in the DIY lightbox, tape posterboard to the back of the box.\" class=\"wp-image-5701\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-step-3.jpg?w=1000&amp;ssl=1 1000w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-step-3.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-step-3.jpg?resize=714%2C476&amp;ssl=1 714w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption>Step 3: Attach the poster board to the back of the light box.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">You light box is done!<\/h3>\n\n\n\n<p>Now you can place your products inside the light box and take some photos. Put the light box in a naturally well-lit area, like near a bright window. Or place a desk lamp above the light box if you don\u2019t have enough natural light. For this example, we found a corner of our office with lots of natural light, so we didn\u2019t use any additional lighting.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-example.jpg?resize=1000%2C667&#038;ssl=1\" alt=\"An example of a product in a small photo light box that you can make yourself.\" class=\"wp-image-5702\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-example.jpg?w=1000&amp;ssl=1 1000w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-example.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/diy-lightbox-example.jpg?resize=714%2C476&amp;ssl=1 714w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption>Making your own light box for product photography takes just a few minutes. <\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">How to take product photos with a DIY lightbox<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li>Natural light is always preferable to artificial light. Unless you want to add dramatic shadows, in which case you can simply angle a lamp to shine towards the left or right side of your light box.<br><\/li><li>Make sure that you turn off your camera\u2019s flash.<br><\/li><li>Get close. Using a light box and a close-up photo is a great way to showcase the details of your product without any distracting backgrounds.<br><\/li><li>Photograph your product from different angles so your customers know exactly what they\u2019re getting.<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/lightbox-smartphone-example.jpg?resize=768%2C1024&#038;ssl=1\" alt=\"An example of a light box product photo taken with a smartphone.\" class=\"wp-image-5703\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/lightbox-smartphone-example.jpg?w=768&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/lightbox-smartphone-example.jpg?resize=225%2C300&amp;ssl=1 225w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/lightbox-smartphone-example.jpg?resize=714%2C952&amp;ssl=1 714w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><figcaption>Here&#8217;s an example of a product photo taken with our light box and a smartphone.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">More product photo set up tips for online stores<\/h2>\n\n\n\n<p>Here are more ideas for taking your own product pictures and getting the right set up.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Lighting:<\/h3>\n\n\n\n<p>The top priority is a product that\u2019s easy to see, and that\u2019s why the photo lightbox is such a great tool. But that doesn&#8217;t mean that you have to illuminate your product in a boring and sterile way. But you can also play with light and shadow\u2014especially if more dynamic lighting goes well with your product.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"769\" height=\"1024\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/product-photo-shadows.jpg?resize=769%2C1024&#038;ssl=1\" alt=\"An example of a product photo using dramatic shadows.\" class=\"wp-image-5705\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/product-photo-shadows.jpg?resize=769%2C1024&amp;ssl=1 769w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/product-photo-shadows.jpg?resize=225%2C300&amp;ssl=1 225w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/product-photo-shadows.jpg?resize=714%2C951&amp;ssl=1 714w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/product-photo-shadows.jpg?w=960&amp;ssl=1 960w\" sizes=\"auto, (max-width: 769px) 100vw, 769px\" \/><figcaption>Some products photos look great with more dramatic shadows, like this example from <a href=\"https:\/\/www.candicederijcke.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Candice de Rijcke Jewelry<\/a>&nbsp;<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">White balance:<\/h3>\n\n\n\n<p>Our eyes naturally adjust the white balance when we look at something\u2014white appears white, not blue or orange. But cameras have more trouble. If you take a picture of a product, the color might look \u201coff\u201d, just like snow in a photo sometimes looks blue or an object by candlelight looks orange. By adjusting the white balance on your camera, you can fix this and make your product photos look more true-to-life.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Depth of field:<\/h3>\n\n\n\n<p>When you see a photo with a sharp foreground and a blurred background, you\u2019re seeing an image with a \u201cshallow\u201d depth of field. When a larger area of a photo is in focus, that\u2019s a \u201clonger\u201d depth of field. A shallow depth of field puts the focus on the close-up details of your product, while the background fades out. This makes the product details stand out.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/product-photo-depth-of-field.jpg?resize=1024%2C768&#038;ssl=1\" alt=\"An example of a product photo that shows a shallow depth of field.\" class=\"wp-image-5706\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/product-photo-depth-of-field.jpg?resize=1024%2C768&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/product-photo-depth-of-field.jpg?resize=300%2C225&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/product-photo-depth-of-field.jpg?resize=1536%2C1152&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/product-photo-depth-of-field.jpg?resize=714%2C536&amp;ssl=1 714w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/product-photo-depth-of-field.jpg?w=1600&amp;ssl=1 1600w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption>A shallow depth of field put the focus on the details and lets the background fade away, like in this example from <a href=\"https:\/\/www.shop-glasstudio-schmidsfelden.de\/\">Glasstudio Schmidsfelden<\/a>.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Getting creative with product photo backgrounds:<\/h3>\n\n\n\n<p>The photo lightbox is a great tool for improving your product photography, but it doesn\u2019t have to be the only kind of product photo you take.&nbsp;<\/p>\n\n\n\n<p>Customers also like seeing a product in its natural environment. This gives them a feel for how they can use the item in their own home, making them more likely to purchase it. So make sure to throw in a photo of the product nestled into an attractive background. <\/p>\n\n\n\n<p>You can also use backgrounds and compositions to show a certain mood or atmosphere for your product.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/product-photo-with-background.jpg?resize=1000%2C667&#038;ssl=1\" alt=\"An example of a product photograph in a natural setting.\" class=\"wp-image-5704\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/product-photo-with-background.jpg?w=1000&amp;ssl=1 1000w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/product-photo-with-background.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2020\/11\/product-photo-with-background.jpg?resize=714%2C476&amp;ssl=1 714w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption>Make sure to include a photo of the product in a real-life background, too.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Photograph from multiple perspectives:<\/h3>\n\n\n\n<p>Take pictures from different perspectives in order to depict your product as comprehensively as possible. Think about what could be important for your customers: Are there important details that your viewers should absolutely see? Then treat them to a close-up. Can you show a person using the product in action? Does scale matter? Then place your product next to an everyday object so that your customers can better judge how big it is. <\/p>\n\n\n\n<p>These details are also something to mention when you <a href=\"https:\/\/www.jimdo.com\/blog\/how-to-write-good-product-descriptions-for-online-store\/\">write better product descriptions<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Choose a high resolution for your product pictures:<\/h3>\n\n\n\n<p>When it comes to resolution for product photos, we recommend shooting at the highest quality you can. It\u2019s always possible to reduce the resolution of an image after the fact. But increasing the resolution never works, and the results will be pixelated and grainy. Here\u2019s more on <a href=\"https:\/\/www.jimdo.com\/blog\/optimize-website-images-for-better-design-seo\/\">optimizing your website images<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Can you take good product pictures with a smartphone?&nbsp;<\/h2>\n\n\n\n<p>Yes, taking professional product photos with your smartphone is absolutely possible. Many smartphone cameras are so good these days that they can easily compete with more expensive digital SLR cameras, especially if you are a beginner. Keep in mind the following tips:&nbsp;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Color temperature and white balance: <\/strong>On a smartphone, you can adjust the color temperature after the fact in a <a href=\"https:\/\/www.jimdo.com\/blog\/how-to-edit-photos-without-photoshop\/\">free photo editing program<\/a> or <a href=\"https:\/\/iphonephotographyschool.com\/white-balance\/\">use a third-party camera app<\/a>. Some smartphones offer a kind of \u201cPro mode\u201d that let you adjust certain settings manually, or choose from various specifications like \u201cdaylight\u201d or \u201cartificial light.\u201d<br><\/li><li><strong>Depth of field:<\/strong> Creating a shallow depth of field is harder on a smartphone, but possible. You can try using an external lens, or use a photo app that can create the effect of a blurred background.<br><\/li><li><strong>Resolution:<\/strong> If you take photos with your smartphone, you should always take photos with the aspect ratio that offers you the highest resolution. That way enlarging, cropping and other photo effects will still be possible afterwards.<\/li><\/ul>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns are-vertically-aligned-center post-cta is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h3 class=\"wp-block-heading\">Learn how to start your own website today!<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.jimdo.com\/website\/free\/\" target=\"_blank\" rel=\"noreferrer noopener\">Learn More<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Product photography FAQ<\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1639556936137\"><strong class=\"schema-faq-question\"><strong>What do you need for product photography?<\/strong><\/strong> <p class=\"schema-faq-answer\">Nowadays, you don\u2019t need professional equipment in order to take great product photos. All you need is a camera or a smartphone with a decent camera. For lighting, just use natural light (e.g. from a window), or use photo lamps in combination with a soft box. You can often rent these quite cheaply. Use a seamless backdrop for a neutral background.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1639557111327\"><strong class=\"schema-faq-question\"><strong>What should you watch out for in product photography?<\/strong><\/strong> <p class=\"schema-faq-answer\">Always make sure your product is clearly visible. It should be central in the photo, well lit, and sharply in focus. Of course, you can still be creative with your photos and play around with light and depth of field, but your product should always be the centre of attention.<br\/><\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1639557131643\"><strong class=\"schema-faq-question\"><strong>Which lighting is best for product photography?<\/strong><\/strong> <p class=\"schema-faq-answer\">In most cases, natural light works best. If you have a big window, for example, position your product so that the daylight falls on it from one side. This gives you soft lighting. Photo lamps combined with a soft box also work well. Whatever you do, don\u2019t put your flash on. That never looks good.<br\/><\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1639557145022\"><strong class=\"schema-faq-question\"><strong>What\u2019s a product image?<\/strong><\/strong> <p class=\"schema-faq-answer\">A product image is a photo in which your product is the centre of attention. It doesn\u2019t matter whether only the product itself is shown or whether it\u2019s shown in action alongside other objects or people. What\u2019s important is that the product is always presented well, and that it impresses your customers. They should instantly know what the purpose of your product is, whether it appeals to them visually, and whether they\u2019d consider purchasing it.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1639557160660\"><strong class=\"schema-faq-question\"><strong>How does a light box work?<\/strong><\/strong> <p class=\"schema-faq-answer\">A light box evenly distributes light so that your product photography has soft lighting. A seamless backdrop made of white poster board creates a neutral background, while the light falls through the white tissue paper or fabric sides. If you photograph the object from the front (without flash!), you\u2019ll get a neutrally lit product image.<br\/><\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1639557175090\"><strong class=\"schema-faq-question\"><strong>What do I need for a photo box?<\/strong><\/strong> <p class=\"schema-faq-answer\">To set up your own photo or light box, all you need is: an old cardboard box, sellotape, a box cutter, white tissue paper, and a large white poster board. First, use the box cutter to cut out three sides of the cardboard box, and cover the openings with tissue paper. Then insert the white poster board as a seamless backdrop. That\u2019s it!<br\/><\/p> <\/div> <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Improve the product photos on your website with this step-by-step guide to build a simple light box\u2014no expensive camera equipment required. <\/p>\n","protected":false},"author":2,"featured_media":5709,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[109],"tags":[125,129,122,124],"class_list":["post-1592","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-website-tips","tag-beginner-website-tips","tag-how-to","tag-online-store","tag-photography"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>DIY Light Box: Improve Your Product Photography<\/title>\n<meta name=\"description\" content=\"Product photography ideas for your 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