{"id":3211,"date":"2021-01-12T06:00:00","date_gmt":"2021-01-12T04:00:00","guid":{"rendered":"http:\/\/www.jimdo.com/blog\/?p=3211"},"modified":"2021-10-26T11:24:23","modified_gmt":"2021-10-26T09:24:23","slug":"create-better-calls-to-action","status":"publish","type":"post","link":"https:\/\/www.jimdo.com/blog\/create-better-calls-to-action\/","title":{"rendered":"Top Tips to Create Better CTAs on Your Website"},"content":{"rendered":"\n<p>Want someone to buy your product? Or donate to your cause, contact you, or read more about your work? In all these cases, you\u2019ll need a strong call to action (CTA) on your website\u2014one that people just can&#8217;t resist clicking.<\/p>\n\n\n\n<p>In this post, we\u2019ll give a brief introduction to good website CTAs. We\u2019ll talk about some of the different types, what makes a good CTA, and how you can experiment on your website to find the kind that works for you.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-flat ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.jimdo.com/blog\/create-better-calls-to-action\/#What_is_a_CTA_on_a_website\" >What is a CTA on a website?&nbsp;<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.jimdo.com/blog\/create-better-calls-to-action\/#Does_your_website_need_a_call_to_action\" >Does your website need a call to action?<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.jimdo.com/blog\/create-better-calls-to-action\/#First_decide_what_you_want_the_CTA_to_do\" >First, decide what you want the CTA to do<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.jimdo.com/blog\/create-better-calls-to-action\/#Examples_of_call_to_action_phrases\" >Examples of call to action phrases&nbsp;<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.jimdo.com/blog\/create-better-calls-to-action\/#What_makes_a_good_call_to_action\" >What makes a good call to action?&nbsp;<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.jimdo.com/blog\/create-better-calls-to-action\/#How_to_add_a_call_to_action_button_to_your_Jimdo_website\" >How to add a call to action button to your Jimdo website<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.jimdo.com/blog\/create-better-calls-to-action\/#What_color_is_best_for_call_to_action_buttons_on_a_website\" >What color is best for call to action buttons on a website?&nbsp;<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.jimdo.com/blog\/create-better-calls-to-action\/#Easy_upgrades_to_your_website_CTAs\" >Easy upgrades to your website CTAs<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.jimdo.com/blog\/create-better-calls-to-action\/#Checklist_How_to_make_a_good_call_to_action_button\" >Checklist: How to make a good call to action button<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_is_a_CTA_on_a_website\"><\/span>What is a CTA on a website?&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>A CTA (call-to-action) is a button, image, icon, or line of text that prompts you to click and do something. The best CTAs are short, to the point, and encourage visitors to take an action on your website. Like \u201cSign Up\u201d or \u201cBuy Now.&#8221;<\/p>\n\n\n\n<p>But a CTA doesn\u2019t have to be super salesy or pushy. Think of it as a clear, helpful road sign leading to the next step of the <a href=\"https:\/\/www.jimdo.com\/blog\/customer-journey\/\">customer journey<\/a>.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-image img-screenshot wp-image-4386 size-full\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"837\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2016\/04\/Screen-Shot-2018-04-12-at-12.03.57.jpg?resize=2048%2C837&#038;ssl=1\" alt=\"An example of a CTA on a Jimdo website\" class=\"wp-image-4386\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2016\/04\/Screen-Shot-2018-04-12-at-12.03.57.jpg?w=2048&amp;ssl=1 2048w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2016\/04\/Screen-Shot-2018-04-12-at-12.03.57.jpg?resize=300%2C123&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2016\/04\/Screen-Shot-2018-04-12-at-12.03.57.jpg?resize=1024%2C419&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2016\/04\/Screen-Shot-2018-04-12-at-12.03.57.jpg?resize=1536%2C628&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2016\/04\/Screen-Shot-2018-04-12-at-12.03.57.jpg?resize=714%2C292&amp;ssl=1 714w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption>Example of a CTA on a Jimdo website<\/figcaption><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Does_your_website_need_a_call_to_action\"><\/span>Does your website need a call to action?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Yes! Whether you sell products, offer services, want visitors to contact you, or just read more about you\u2014you need a clear CTA to direct them Have you ever visited a new site and thought, \u201cOk, great\u2026.What am I supposed to do now?\u201d&nbsp;<\/p>\n\n\n\n<p>When this happens, most of us will hit the back button and try a different website. Few visitors are going to hang around and guess what they\u2019re supposed to do next. That\u2019s why every website can benefit from a clear call to action, even if it\u2019s a simple button like \u201cLearn More.\u201d&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"First_decide_what_you_want_the_CTA_to_do\"><\/span>First, decide what you want the CTA to do<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>To figure out what kind of CTA you want, where it should go, and what it should say, first answer one question: \u201cWhat do I want people who visit my website to do?\u201d<\/p>\n\n\n\n<p>There might be a few things on your list, but focus on your number-one priority. That\u2019s what your main CTA should be.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>If it\u2019s a <a href=\"https:\/\/www.jimdo.com\/website\/portfolio\/\">portfolio website<\/a>, you want them to look at your work.<\/li><li>If it\u2019s an <a href=\"https:\/\/www.jimdo.com\/website\/online-store\/\">online store<\/a>, you want them to buy your products.<\/li><li>If it\u2019s a <a href=\"https:\/\/www.jimdo.com\/website\/coaching\/\">coaching or consulting website,<\/a> you want them to book an appointment or get in touch with you.<\/li><li>If you\u2019re a <a href=\"https:\/\/www.jimdo.com\/website\/music\/\">musician<\/a>, you want them to listen to your music or find out your next show.&nbsp;<\/li><\/ul>\n\n\n\n<p>Whatever your main goal is, your CTA should help you achieve it.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Examples_of_call_to_action_phrases\"><\/span>Examples of call to action phrases&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Now that you know what you want visitors to do, let\u2019s choose the best CTA. Here are some basic categories:&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Traditional CTAs<\/h3>\n\n\n\n<p>No need to reinvent the wheel here. These are simple, to the point, and they work:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Sign Up<\/li><li>Donate<\/li><li>Join Now<\/li><li>Get Started<\/li><li>Learn More<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Personal CTAs<\/h3>\n\n\n\n<p>A more personal CTA puts your work front and center and shows that you\u2019re proud of it:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>My Work<\/li><li>What We Do<\/li><li>Talk to Us<\/li><li>Our Philosophy<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Salesy CTAs<\/h3>\n\n\n\n<p>These kinds of CTAs work for businesses that are trying to connect quickly with readers and create a sense of excitement and urgency. But they\u2019re not for everyone:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Yes I Want ____!<\/li><li>Score ___ Now!<\/li><li>Do You Want ___?<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">CTAs for discounts and scarcity<\/h3>\n\n\n\n<p>You can use CTAs to create a sense of urgency or fear of missing out. For example, to encourage customers to take up a limited time offer or promote another <a href=\"https:\/\/www.jimdo.com\/blog\/discount-strategies\/\">discount strategy<\/a>:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Get Today\u2019s Discount<\/li><li>Activate 15% Off<\/li><li>Claim Your Free Sample<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">CTAs for different audiences<\/h3>\n\n\n\n<p>If your website has different audiences, you might provide two separate CTAs that lead to different places. For example, you might have some content that\u2019s aimed at new visitors and some for people who already know you:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>For Kids \/ For Parents<\/li><li>I\u2019m New Here \/ I\u2019m a Returning Customer<\/li><li>Continue in English \/ Continue in Spanish<\/li><li>Shop All \/ Shop Bestsellers<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">CTAs that emphasize free or easy<\/h3>\n\n\n\n<p>A good CTA will help customers overcome common hesitations\u2014typically that something costs too much, takes too much time, or will be annoying or difficult:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>No-Risk Free Trial<\/li><li>Set Up in 5 Minutes<\/li><li>Try it Free<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Non-traditional CTAs<\/h3>\n\n\n\n<p>Got a fun, irreverent <a href=\"https:\/\/www.jimdo.com\/blog\/how-to-define-your-brand-tone-of-voice-in-4-steps\/\">brand voice<\/a>? Then a quirky CTA can work. Just make sure your target audience will be able to figure it out, and will enjoy the process. If someone\u2019s just trying to get in touch with you and you\u2019re making them press funny buttons, they\u2019ll go elsewhere:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Prepare to Launch<\/li><li>Buckle Your Seatbelt<\/li><li>I Want This!<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_makes_a_good_call_to_action\"><\/span>What makes a good call to action?&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>There\u2019s a lot of conventional wisdom that successful CTAs should use active language, like \u201cStart Your Trial\u201d or \u201cBuild Your Kit.\u201d You want people to take charge and feel empowered and positive. You\u2019re putting them in control.<\/p>\n\n\n\n<p>That\u2019s good advice, but not right for everyone. If you offer a service that people feel unsure about, a more low key CTA could help them take the first step.<br><br>For example, if you\u2019re a therapist or a financial advisor, maybe your target audience has been hesitant about getting in touch. A CTA that\u2019s more inviting like \u201cLet\u2019s Talk\u201d or \u201cSee How We Can Help\u201d could work better than an active CTA like \u201cCall Us!\u201d or \u201cTake Charge!\u201d<\/p>\n\n\n\n<p>Think about the difference between a button that says \u201cDo It\u201d vs. \u201cLet\u2019s Do It.\u201d The first is more active, for sure, but depending on the circumstances, the second might feel less scary and help <a href=\"https:\/\/www.jimdo.com\/blog\/build-a-website-customers-will-trust\/\">build trust in your website<\/a>.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_add_a_call_to_action_button_to_your_Jimdo_website\"><\/span>How to add a call to action button to your Jimdo website<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>On Jimdo websites, there are a few different ways to <a href=\"https:\/\/help.jimdo-dolphin.com\/hc\/en-us\/articles\/360000904866-How-do-I-add-buttons-to-my-Dolphin-website-\">add a call to action button<\/a>.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"570\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/01\/adding-a-button-jimdo.jpg?resize=1024%2C570&#038;ssl=1\" alt=\"How to add a CTA button to your Jimdo website.\" class=\"wp-image-5814\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/01\/adding-a-button-jimdo.jpg?resize=1024%2C570&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/01\/adding-a-button-jimdo.jpg?resize=300%2C167&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/01\/adding-a-button-jimdo.jpg?resize=714%2C398&amp;ssl=1 714w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/01\/adding-a-button-jimdo.jpg?w=1259&amp;ssl=1 1259w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption>In the menu on the left, you can decide which type of button appears. <\/figcaption><\/figure>\n\n\n\n<ol class=\"wp-block-list\"><li>Browse through the Block Menu and you\u2019ll see different options, including Cover Blocks, About Blocks, Columns Blocks, etc. (Note: If you\u2019re a Jimdo Creator user, you\u2019ll use the <a href=\"https:\/\/help.jimdo.com\/hc\/en-us\/articles\/115005504943-How-do-I-insert-a-button-\">Button Element<\/a>).&nbsp;<\/li><\/ol>\n\n\n\n<ol class=\"wp-block-list\" start=\"2\"><li>Once you choose a block, you can hide or show a CTA button by choosing <strong>Show elements<\/strong> from the left menu and clicking the check mark next to Primary Button or Secondary Button.&nbsp;<br><\/li><li>You can also add a call to action button to your website navigation menu, or to a top banner using a News Block.<br><\/li><li>Once you\u2019ve added the button, just click it to change the text. Then choose where you want the button to go. You can choose another page of your website, a phone number of email address, a <a href=\"https:\/\/www.jimdo.com\/blog\/bookings\/\">booking service<\/a>, etc.<br><\/li><li>To change the design or shape of your buttons, open the Design menu. The style of the buttons will depend on the Color Theme you\u2019ve chosen, as well as the background color. It\u2019s designed to make it easy for each button to show up clearly, with a size, font, and color that\u2019s easy for people to see.&nbsp;<\/li><\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/01\/different-button-styles.png?resize=1024%2C576&#038;ssl=1\" alt=\"How to change the style of a button on your Jimdo website\" class=\"wp-image-5815\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/01\/different-button-styles.png?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/01\/different-button-styles.png?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/01\/different-button-styles.png?resize=714%2C401&amp;ssl=1 714w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/01\/different-button-styles.png?w=1261&amp;ssl=1 1261w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>Of course a button isn\u2019t the only kind of call to action. Find out more about how to use icons or pictures as a CTA in our post <a href=\"https:\/\/www.jimdo.com\/blog\/use-free-website-icons\/\">How to Find and Use Free Website Icons<\/a> and <a href=\"https:\/\/www.jimdo.com\/blog\/how-to-edit-photos-without-photoshop\/\">How to Edit Photos without Photoshop<\/a>.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_color_is_best_for_call_to_action_buttons_on_a_website\"><\/span>What color is best for call to action buttons on a website?&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>This is one of the most common questions about CTAs, but there\u2019s no magic color that will always get people to click.&nbsp;<\/p>\n\n\n\n<p>Whatever color you go with, it should be easy to see against your website background and fit with your product and branding.&nbsp;<\/p>\n\n\n\n<p>For example, if you\u2019re offering spa treatments, bright orange might not go with the relaxing vibe you\u2019re aiming for. If you\u2019re selling something fun and exciting like river rafting tours, a bright color with CTA text like \u201cBring it On\u201d or \u201cLet\u2019s Go!\u201d could look great.&nbsp;<\/p>\n\n\n\n<div class=\"jimdo-alert\"><strong>Note:<\/strong> With Jimdo, your primary and secondary buttons will be part of your website\u2019s <a href=\"https:\/\/help.jimdo-dolphin.com\/hc\/en-us\/articles\/360000897623-How-do-I-adjust-the-colors-of-my-Dolphin-website-s-design-\">Color Theme<\/a>. This means that they will stand out, but still complement your overall web design. In Jimdo Creator, you can customize the color of your Button Elements using the Style Editor.<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Easy_upgrades_to_your_website_CTAs\"><\/span>Easy upgrades to your website CTAs<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Lots of large companies A\/B test their calls to action, meaning they try different types and track what works best. You can do a version on your own website. Try a few of these CTA ideas and see if any increase your conversion (you can track these in your Website Statistics).\u00a0<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Try changing \u201cyour\u201d to \u201cmy\u201d: \u201cBook Your Appointment\u201d vs. \u201cBook My Appointment.\u201d&nbsp;<\/li><li>Try a CTA at the top banner.<\/li><li>Be more transparent. Instead of saying \u201cContact Us\u201d you could try saying \u201cContact Us, it only takes 5 minutes\u201d or \u201cWe\u2019ll call you back today\u201d &#8211; letting people know what to expect can take away some hesitation.&nbsp;<\/li><li>Try experimenting with active language (eg.Build, Start, Discover) vs. passive language (eg. Get, See, Find Out).<\/li><li>Try using social proof, something like \u201cJoin the hundreds of people who have already discovered X.\u201d<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Checklist_How_to_make_a_good_call_to_action_button\"><\/span>Checklist: How to make a good call to action button<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div class=\"schema-how-to wp-block-yoast-how-to-block\"><p class=\"schema-how-to-description\">With all the theories out there, deciding on the best CTA can get a little confusing. But these basic rules of thumb will help you make sure your CTAs are working well:<\/p> <ol class=\"schema-how-to-steps\"><li class=\"schema-how-to-step\" id=\"how-to-step-1610476462434\"><strong class=\"schema-how-to-step-name\">Are they easy to see against your website background? Do they stand out?<\/strong> <p class=\"schema-how-to-step-text\"><\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1610476518577\"><strong class=\"schema-how-to-step-name\">Are they easy to click on, or tap from mobile?<\/strong> <p class=\"schema-how-to-step-text\"><\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1610476570623\"><strong class=\"schema-how-to-step-name\">Is it clear where the button will take you?<\/strong> <p class=\"schema-how-to-step-text\"><\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1610476586729\"><strong class=\"schema-how-to-step-name\">Are you offering only one or two choices? <\/strong> <p class=\"schema-how-to-step-text\">More than that can lead to <a href=\"https:\/\/www.jimdo.com\/blog\/common-website-ux-mistakes-and-how-to-fix-them\/\">decision paralysis<\/a>.<\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1610476607261\"><strong class=\"schema-how-to-step-name\">Is your CTA placed \u201cabove the fold\u201d (at the top of the page) so people don\u2019t have to scroll down to get to it?<\/strong> <p class=\"schema-how-to-step-text\"><\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1610476615602\"><strong class=\"schema-how-to-step-name\">Is the text of the button short and simple, 2-5 words?<\/strong> <p class=\"schema-how-to-step-text\"><\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1610476640740\"><strong class=\"schema-how-to-step-name\">Have you cleared away clutter around your button, so there\u2019s nothing distracting from it?<\/strong> <p class=\"schema-how-to-step-text\"><\/p> <\/li><\/ol><\/div>\n\n\n\n<p>On the plus side, having your own website means you can try different CTA phrases and ideas whenever you want. With a little experimentation, you can see what works best for your business and your audience!<\/p>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center post-cta has-white-background-color has-background is-layout-flex wp-container-core-columns-is-layout-0111f410 wp-block-columns-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h4 class=\"wp-block-heading\">Bring your business online with Jimdo.<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-group is-content-justification-right is-nowrap is-layout-flex wp-container-core-group-is-layout-17124a9a wp-block-group-is-layout-flex\">\n<div class=\"wp-block-button\"><a data-tracking=\"post_cta_create_website_signup\" class=\"wp-block-button__link\" href=\"https:\/\/register.jimdo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Start Now<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Want someone to buy your product? Or perhaps you want them to donate to your cause, contact you, or read more about your services? 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