{"id":3275,"date":"2016-06-30T10:37:18","date_gmt":"2016-06-30T08:37:18","guid":{"rendered":"http:\/\/www.jimdo.com/blog\/?p=3275"},"modified":"2021-05-10T16:13:56","modified_gmt":"2021-05-10T14:13:56","slug":"how-to-drive-traffic-to-your-website","status":"publish","type":"post","link":"https:\/\/www.jimdo.com/blog\/how-to-drive-traffic-to-your-website\/","title":{"rendered":"How to Drive Traffic to Your Website When You\u2019re First Starting Out"},"content":{"rendered":"\n<p>In the years that I\u2019ve worked on Jimdo\u2019s Support Team, one of the most frequently asked questions that I see come across our help desk is \u201chow can I get more visitors to my site?\u201d It\u2019s a question everyone has to tackle when they first start, and that\u2019s why I\u2019ve written this guide to help get some visitors to your site in a relatively short amount of time.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-flat ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.jimdo.com/blog\/how-to-drive-traffic-to-your-website\/#1_Start_with_some_basic_content\" >1. Start with some basic content<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.jimdo.com/blog\/how-to-drive-traffic-to-your-website\/#2_Set_up_your_domain\" >2. Set up your domain<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.jimdo.com/blog\/how-to-drive-traffic-to-your-website\/#3_Fill_out_your_SEO_settings\" >3. Fill out your SEO settings<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.jimdo.com/blog\/how-to-drive-traffic-to-your-website\/#4_Tell_Google_to_index_your_site\" >4. Tell Google to index your site<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.jimdo.com/blog\/how-to-drive-traffic-to-your-website\/#5_Sign_up_for_Google_Search_Console_and_submit_your_sitemap\" >5. Sign up for Google Search Console and submit your sitemap<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.jimdo.com/blog\/how-to-drive-traffic-to-your-website\/#6_Writing_content\" >6. Writing content<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.jimdo.com/blog\/how-to-drive-traffic-to-your-website\/#7_Share_your_site_on_social_media\" >7. Share your site on social media<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.jimdo.com/blog\/how-to-drive-traffic-to-your-website\/#The_virtuous_cycle\" >The virtuous cycle<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Start_with_some_basic_content\"><\/span>1. Start with some basic content<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Having a website with a cool design won\u2019t do you any good if it doesn\u2019t have any information on it. Before venturing out into the world of SEO, site maps, and <a href=\"https:\/\/www.jimdo.com/blog\/20-widgets-to-improve-your-website\/\">website widgets<\/a>, it\u2019s a good idea to set the foundation for your project by adding some basic website content. You\u2019d be surprised how many people skip this really important step\u2014but why would someone visit a website with nothing on it?<\/p>\n\n\n\n<p>To start, treat your homepage like the central hub for your website. It should include important information about your company and its <a href=\"https:\/\/www.jimdo.com/blog\/branding\/\">mission statement<\/a>, and some clear choices on <a title=\"Jimdo Tip: Fix Your Website Navigation Bar\" href=\"https:\/\/www.jimdo.com/blog\/fixing-website-navigation-bar\/\" target=\"_blank\" rel=\"noopener noreferrer\">where people should navigate to next<\/a>. From there, branch out into other pages: an <a title=\"8 Steps to Writing a Great About Page\" href=\"https:\/\/www.jimdo.com/blog\/8-steps-to-writing-a-great-about-page\/\" target=\"_blank\" rel=\"noopener noreferrer\">About Page<\/a> is the place for you to tell your story and show that you\u2019re the real deal; your Services or Store page is where you can start <a href=\"https:\/\/www.jimdo.com/blog\/improving-online-stores-seo-and-sales\/\">selling your product<\/a>; an informative Contact Page helps visitors easily get in touch with you. <a href=\"https:\/\/www.jimdo.com/blog\/preparing-build-website-create-site-plan\/\">Creating a simple site plan<\/a> can help you keep track of what you have.<\/p>\n\n\n\n<p>If you don\u2019t want people to see your work-in-progress as you create pages, you can <a title=\"Website Coming Soon? Create an Under Construction Page\" href=\"https:\/\/www.jimdo.com/blog\/under-construction-page\/\" target=\"_blank\" rel=\"noopener noreferrer\">set up an Under Construction page<\/a>. But if your site is brand new, chances are good that no one will accidentally stumble upon it while you\u2019re building.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/05\/jimdo-choose-a-site-plan.png?resize=1024%2C640&#038;ssl=1\" alt=\"Jimdo will help you put together a plan for your website\" class=\"wp-image-6155\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/05\/jimdo-choose-a-site-plan.png?resize=1024%2C640&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/05\/jimdo-choose-a-site-plan.png?resize=300%2C188&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/05\/jimdo-choose-a-site-plan.png?resize=714%2C446&amp;ssl=1 714w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/05\/jimdo-choose-a-site-plan.png?w=1500&amp;ssl=1 1500w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Set_up_your_domain\"><\/span>2. Set up your domain<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Now that you have some content in place, it\u2019s time to set up your domain. If you\u2019re registering one through Jimdo, log into your site and fill out the registration form. Then keep an eye on your email for the confirmation message to finalize the registration. If you already have your own domain, you can use it with your Jimdo site by following <a title=\"https:\/\/support.jimdo.com\/domains-email\/use-an-existing-domain\/\" href=\"https:\/\/help.jimdo.com\/hc\/en-us\/articles\/115005533943\" target=\"_blank\" rel=\"noopener noreferrer\">this easy domain guide<\/a>.<\/p>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center post-cta has-white-background-color has-background is-layout-flex wp-container-core-columns-is-layout-0111f410 wp-block-columns-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h4 class=\"wp-block-heading\">Bring your business online with Jimdo.<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-group is-content-justification-right is-nowrap is-layout-flex wp-container-core-group-is-layout-17124a9a wp-block-group-is-layout-flex\">\n<div class=\"wp-block-button\"><a data-tracking=\"post_cta_create_website_signup\" class=\"wp-block-button__link\" href=\"https:\/\/register.jimdo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Start Now<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"cc-m-header-10704203112\"><span class=\"ez-toc-section\" id=\"3_Fill_out_your_SEO_settings\"><\/span>3. Fill out your SEO settings<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Now you\u2019re ready to start filling out the SEO settings for your website. These behind-the-scenes settings send a message to search engines and tell them more about what\u2019s on each page. They\u2019ll also dictate how your pages appear in search results.<\/p>\n\n\n\n<p>Start by adding your Site Title. The Site Title is text that appears on the browser\u2019s tabs that has a bit of information about your site. This will appear on all pages, and should be used for something basic like your company\u2019s name. You&#8217;ll also have a chance to choose some <a href=\"https:\/\/www.jimdo.com/blog\/keyword-research\/\">relevant keywords<\/a> to describe your site. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"300\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2016\/06\/1467286006.png?resize=600%2C300&#038;ssl=1\" alt=\"Page Title\" class=\"wp-image-3278\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2016\/06\/1467286006.png?w=600&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2016\/06\/1467286006.png?resize=300%2C150&amp;ssl=1 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Tell_Google_to_index_your_site\"><\/span>4. Tell Google to index your site<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Now that your website has a domain, some basic content, and your SEO settings filled out, it\u2019s time to let search engines know you\u2019re up and running. Normally, new sites can take weeks or even months to show up on Google. You can speed up this process by submitting your URL via this link: <a title=\"https:\/\/www.google.com\/webmasters\/tools\/submit-url\" href=\"https:\/\/www.google.com\/webmasters\/tools\/submit-url\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.google.com\/webmasters\/tools\/submit-url<\/a><\/p>\n\n\n\n<p>You only need to do it once, so there is no need to keep entering your site into this page (tempting though it may be!) Check out this our <a href=\"https:\/\/www.jimdo.com/blog\/seo-basics\/\">SEO Basics<\/a> for more on how indexing and search crawlers work.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2016\/06\/1467286310.png?resize=619%2C380&#038;ssl=1\" alt=\"Google Search Console Jimdo\" class=\"wp-image-3279\" width=\"619\" height=\"380\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2016\/06\/1467286310.png?w=619&amp;ssl=1 619w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2016\/06\/1467286310.png?resize=300%2C184&amp;ssl=1 300w\" sizes=\"auto, (max-width: 619px) 100vw, 619px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Sign_up_for_Google_Search_Console_and_submit_your_sitemap\"><\/span>5. Sign up for Google Search Console and submit your sitemap<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The next important step is signing up for Google Search Console (formerly known as Google Webmaster Tools) and connecting it with your site. <a title=\"https:\/\/support.jimdo.com\/search-engine-optimization\/how-to-verify-your-site-for-google-webmaster-tools\/\" href=\"https:\/\/help.jimdo.com\/hc\/en-us\/articles\/115005527546\" target=\"_blank\" rel=\"noopener noreferrer\">The instructions in our Support Center<\/a> will walk you through this process.<\/p>\n\n\n\n<p>Once you\u2019ve set up your account, follow these steps in Google\u2019s Help Center to submit your sitemap. Your sitemap tells search engines what pages are on your site, how they are organized, which pages are most important, and how often each page is updated.<\/p>\n\n\n\n<p>After you go through all of these steps (I know, it\u2019s a lot of steps), you should receive a message in your Google Search Console account with an SEO to-do list. I recommend following each of the steps they outline for best results.<\/p>\n\n\n\n<p>And of course, once you\u2019ve signed up for Google Search Console, it\u2019s only natural that you also sign up for Google Analytics so that it can start collecting information about your site\u2019s visitors. By using Google Analytics, you will be able to see statistics on your website, how visitors are finding your site, and what you can do to improve your search rankings. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"cc-m-header-10704334612\"><span class=\"ez-toc-section\" id=\"6_Writing_content\"><\/span>6. Writing content<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>This next section focuses on content, which is the meat and potatoes of your site. Try writing more content on your About Page, filling out your <a href=\"https:\/\/www.jimdo.com/blog\/how-to-write-good-product-descriptions-for-online-store\/\">product descriptions<\/a> with more details, or <a href=\"https:\/\/www.jimdo.com/blog\/how-to-write-an-faq-page-with-examples\/\" target=\"_blank\" rel=\"noreferrer noopener\">writing an FAQ<\/a> that will help drive traffic from search engines. All of the content you add gives search engines more information to go on when directing people to your pages, and might help you get a <a href=\"https:\/\/www.jimdo.com/blog\/google-featured-snippet\/\">featured snippet<\/a> on a relevant Google search.<\/p>\n\n\n\n<p>This is one area of your website where there really aren\u2019t any shortcuts. By writing <a title=\"The 11 Golden Rules of Writing Content for Your Website\" href=\"https:\/\/www.jimdo.com/blog\/11-golden-rules-of-writing-website-content\/\" target=\"_blank\" rel=\"noopener noreferrer\">frequent, high-quality content<\/a>, you will ensure that search engines such as Google find your site and rank it higher on search results. Google loves quality content and ranks it high on results since it \u201cunderstands\u201d that this is the kind of content that people are searching for. This is the part where SEO also comes in. Use an <a href=\"https:\/\/www.jimdo.com/blog\/how-to-write-an-faq-page-with-examples\/\">FAQ page<\/a> to write answers that are relevant to your industry, and add relevant keywords. If you are a bike shop owner, write posts about how to fix a flat tire. When someone searches for \u201chow to fix a bike tire,\u201d Google will start to show your page among the results.<\/p>\n\n\n\n<p>Once you finish editing your content, adding <a href=\"https:\/\/www.jimdo.com/blog\/choose-images-website\/\">eye-catching images<\/a>, and optimizing it for SEO, don\u2019t forget to share the post on your social profiles.<\/p>\n\n\n\n<p>After a few weeks or so, you should start seeing an uptick in visitors. I cannot emphasize how important it is that you analyze these visits, as you will start to notice trends. Use <a href=\"https:\/\/www.jimdo.com/blog\/google-analytics-basic-metrics-and-reports\/\">Google Analytics<\/a> to study the keywords that your visitors are using. If you notice that you get a lot of visits for a certain keyword, keep using that keyword so that you can keep getting more visitors. Additionally, Google Analytics can even find which social site is getting you the most clicks. On my personal site, I found that Tumblr was the best place to share my blog posts too, while Facebook hardly moved the needle. Do not underestimate the power of data\u2014analyze this wealth of information to optimize the way you write your posts.<\/p>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center post-cta has-white-background-color has-background is-layout-flex wp-container-core-columns-is-layout-0111f410 wp-block-columns-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h4 class=\"wp-block-heading\">Bring your business online with Jimdo.<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-group is-content-justification-right is-nowrap is-layout-flex wp-container-core-group-is-layout-17124a9a wp-block-group-is-layout-flex\">\n<div class=\"wp-block-button\"><a data-tracking=\"post_cta_create_website_signup\" class=\"wp-block-button__link\" href=\"https:\/\/register.jimdo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Start Now<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7_Share_your_site_on_social_media\"><\/span>7. Share your site on social media<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Your domain is ready and you have some content on your site\u2014you\u2019re now ready to share your creation with the world. There are two ways you can go from here: you can just share the site on your personal social channels (if you\u2019re working on a personal site), or you can create accounts for your website\/brand\/business. Just be sure that you choose the <a href=\"https:\/\/www.jimdo.com/blog\/social-media-marketing\/\">social media strategy<\/a> that make the most sense for your business.<\/p>\n\n\n\n<p>By sharing your website on social media, you start spreading the word about your new site, and it helps to get your first customers through the door. This is also a great time to ask your closest friends and family members for feedback or even <a title=\"A DIY Guide to Website Usability Testing\" href=\"https:\/\/www.jimdo.com/blog\/diy-guide-to-website-usability-testing\/\" target=\"_blank\" rel=\"noopener noreferrer\">do some informal user testing<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_virtuous_cycle\"><\/span>The virtuous cycle<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Write, share, analyze, repeat. The sooner you get used to this cycle, the faster and better you\u2019ll get at it. Content is king in the world of SEO, and following this simple formula will help put your website in front of potential customers. It may not be easy, and it may seem like you\u2019re going nowhere at first but don\u2019t give up! Keep at it constantly and you will reap the rewards.<\/p>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center post-cta has-white-background-color has-background is-layout-flex wp-container-core-columns-is-layout-0111f410 wp-block-columns-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h4 class=\"wp-block-heading\">Bring your business online with Jimdo.<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-group is-content-justification-right is-nowrap is-layout-flex wp-container-core-group-is-layout-17124a9a wp-block-group-is-layout-flex\">\n<div class=\"wp-block-button\"><a data-tracking=\"post_cta_create_website_signup\" class=\"wp-block-button__link\" href=\"https:\/\/register.jimdo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Start Now<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>You&#8217;ve built a new website, but now you&#8217;re not sure how to get people to it. Let our Support Team walk you through the important first steps.<\/p>\n","protected":false},"author":2,"featured_media":3740,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[109],"tags":[125,117,112],"class_list":["post-3275","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-website-tips","tag-beginner-website-tips","tag-marketing","tag-seo-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Drive Traffic to Your Website While Starting Out | Jimdo<\/title>\n<meta name=\"description\" content=\"How do you get visitors to come to your new website? Our Support Team walks you through the important first steps.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.jimdo.com/blog\/how-to-drive-traffic-to-your-website\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Drive Traffic to Your Website While Starting Out | Jimdo\" \/>\n<meta property=\"og:description\" content=\"How do you get visitors to come to your new website? 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