{"id":3392,"date":"2022-03-07T12:50:16","date_gmt":"2022-03-07T10:50:16","guid":{"rendered":"http:\/\/www.jimdo.com/blog\/?p=3392"},"modified":"2022-03-25T16:51:29","modified_gmt":"2022-03-25T14:51:29","slug":"website-fonts","status":"publish","type":"post","link":"https:\/\/www.jimdo.com/blog\/website-fonts\/","title":{"rendered":"The Basics of Jimdo Fonts"},"content":{"rendered":"\n<p>When it comes to a custom website, most people initially think of great pictures, inspiring texts, and a color scheme that perfectly complements your brand design. Fonts rarely come to mind. But the right font is just as much part of your brand personality as those other elements.<\/p>\n\n\n\n<p>To make your search for the right Jimdo font easier, we\u2019ve put together an extensive list of font combinations for you. Read this article to discover how to find the perfect choice for your website and why fonts are so important.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-flat ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.jimdo.com/blog\/website-fonts\/#Fonts_make_an_impression\" >Fonts make an impression<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.jimdo.com/blog\/website-fonts\/#What_font_types_are_there\" >What font types are there?<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.jimdo.com/blog\/website-fonts\/#The_psychology_of_fonts\" >The psychology of fonts<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.jimdo.com/blog\/website-fonts\/#Jimdo_has_the_perfect_font_combination_for_you\" >Jimdo has the perfect font combination for you<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.jimdo.com/blog\/website-fonts\/#Consistent_font_sizes_for_your_website\" >Consistent font sizes for your website<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Fonts_make_an_impression\"><\/span>Fonts make an impression<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The font you use for your texts should be a conscious choice. Because similarly to your <a href=\"https:\/\/www.jimdo.com/blog\/choose-images-website\/\">image choice<\/a> and your color palette, your font affects the first impression your visitors get when they visit your website.<\/p>\n\n\n\n<p>Therefore, when selecting your fonts, we recommend paying attention to three things:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Readability. <\/strong>What\u2019s most important is that your visitors can read your texts. Avoid fancy fonts that are hard to decipher. Opt for fonts that are legible on all screen sizes.<\/li><li><strong>Style. <\/strong>Everyone has their own style, even your business. Ask yourself: is your brand more of a playful, creative type, or is it more down to earth? Depending on that, choose fonts that best convey your brand personality.<\/li><li><strong>Width. <\/strong>The width of the individual letters varies from font to font. That means that texts in some fonts look a different length to texts in other fonts. That can make a huge difference, especially when it comes to headings. Look for a font that doesn\u2019t take up too much space. However, it also shouldn\u2019t appear too squashed. Aim for the perfect balance.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_font_types_are_there\"><\/span>What font types are there?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>There are many ways to categorize fonts. To avoid it getting too complicated, we want to limit ourselves to a rough classification into three different categories: <strong>serif<\/strong>, <strong>sans serif<\/strong>, and <strong>decorative fonts<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Serif fonts<\/h3>\n\n\n\n<p>The serif roots reach back to Greek and Roman antiquity when words were still being chiseled into stone. Because it wasn\u2019t so easy, small extensions developed at the endpoints of the letters while chiseling\u2014at least, that\u2019s one of the most common theories.<\/p>\n\n\n\n<p>Over time, these extensions became regular features of the letters, even when the hammer and chisel were no longer used for writing. Nowadays, you\u2019ll find serif fonts in books, newspapers, magazines, and other printed materials. The reason being: serif fonts supposedly make it easier to read printed lines.<\/p>\n\n\n\n<div class=\"wp-block-image wp-image-3393 size-full\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"447\" height=\"217\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/04\/1478544914.png?resize=447%2C217&#038;ssl=1\" alt=\"Serif and Sans Serif Font Comparison\" class=\"wp-image-3393\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/04\/1478544914.png?w=447&amp;ssl=1 447w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/04\/1478544914.png?resize=300%2C146&amp;ssl=1 300w\" sizes=\"auto, (max-width: 447px) 100vw, 447px\" \/><\/figure><\/div>\n\n\n\n<p>The most famous serif fonts include <strong>Times New Roman<\/strong>, <strong>Garamond<\/strong>, and <strong>Baskerville<\/strong>, for example.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Sans serif fonts<\/h3>\n\n\n\n<p>When the first computer screens appeared, it quickly became apparent that serif fonts were almost impossible to recognize and display due to the low resolution. So designers developed several fonts that displayed crisp and clear despite the low pixel count. They completely did away with serifs and other decorative elements.<\/p>\n\n\n\n<p>Some of the most common sans serif fonts are <strong>Arial<\/strong>, <strong>Lato<\/strong>, and <strong>Verdana<\/strong>, for example.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Decorative fonts<\/h3>\n\n\n\n<p>In this broadly diversified category, we\u2019re placing ornate lettering, cursive, and other design fonts together. These fonts offer plenty of variety and personality but aren\u2019t always that legible.<\/p>\n\n\n\n<p>Decorative fonts are more suited to short texts or groups of words\u2014such as headings or your company logo. For longer paragraphs, fonts from the other two categories are the better option.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_psychology_of_fonts\"><\/span>The psychology of fonts<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Just like colors, fonts can also conjure up certain feelings and reactions. Because even if it is <em>just<\/em> about letters, we subconsciously associate them with various impressions and experiences.<\/p>\n\n\n\n<p>We instantly notice if the statement and the font don\u2019t match. Imagine a funeral home using Comic Sans in their advertising. I\u2019m sure you\u2019d think twice about entrusting these undertakers with Aunt Amalia\u2019s remains.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"694\" height=\"131\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/EternalPeace.png?resize=694%2C131&#038;ssl=1\" alt=\"Website fonts\n\" class=\"wp-image-6738\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/EternalPeace.png?w=694&amp;ssl=1 694w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/EternalPeace.png?resize=300%2C57&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/EternalPeace.png?resize=682%2C129&amp;ssl=1 682w\" sizes=\"auto, (max-width: 694px) 100vw, 694px\" \/><\/figure><\/div>\n\n\n\n<p>Or how about a design agency that specializes in children\u2019s books, but uses a font like Libre Baskerville?<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"686\" height=\"127\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/Sunshine1.png?resize=686%2C127&#038;ssl=1\" alt=\"Website fonts\" class=\"wp-image-6739\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/Sunshine1.png?w=686&amp;ssl=1 686w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/Sunshine1.png?resize=300%2C56&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/Sunshine1.png?resize=682%2C126&amp;ssl=1 682w\" sizes=\"auto, (max-width: 686px) 100vw, 686px\" \/><\/figure><\/div>\n\n\n\n<p>A playful font such as Londrina Sketch would be a much better choice here.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/Screenshot-2022-03-07-at-12.47.45.png?resize=862%2C94&#038;ssl=1\" alt=\"Website fonts\" class=\"wp-image-6740\" width=\"862\" height=\"94\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/Screenshot-2022-03-07-at-12.47.45.png?w=702&amp;ssl=1 702w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/Screenshot-2022-03-07-at-12.47.45.png?resize=300%2C33&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/Screenshot-2022-03-07-at-12.47.45.png?resize=682%2C75&amp;ssl=1 682w\" sizes=\"auto, (max-width: 862px) 100vw, 862px\" \/><\/figure><\/div>\n\n\n\n<p>Unlike colors, there are no detailed instructions or extensive studies as to which font conjures up which emotions and for whom. Finding the \u201cright\u201d font is, therefore, more about gut feeling than about science. If a font gives you bad vibes, then look for a different one.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Jimdo_has_the_perfect_font_combination_for_you\"><\/span>Jimdo has the perfect font combination for you<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>To make sure your website is always looking its best, our designers have combined a large selection of various fonts with each other. Each combination consists of two Jimdo fonts that are the perfect match for each other: one for headings and one for the body text.<\/p>\n\n\n\n<p>When you select a font combination, it only takes a few clicks to apply it to your entire website. Then all of your pages will look consistent and professional, and you don\u2019t have to go to the effort of changing them all manually.<\/p>\n\n\n\n<p>To change your fonts, simply click on <strong>design<\/strong> in the menu on the left, and then on <strong>font set<\/strong>. Now you can click through all the combinations and instantly see how they\u2019d look on your website.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"836\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/Jimdo-Blog-Fonts-Animation-EN-1024x836.gif?resize=1024%2C836&#038;ssl=1\" alt=\"Website fonts\" class=\"wp-image-6741\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/Jimdo-Blog-Fonts-Animation-EN.gif?resize=1024%2C836&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/Jimdo-Blog-Fonts-Animation-EN.gif?resize=300%2C245&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/Jimdo-Blog-Fonts-Animation-EN.gif?resize=714%2C583&amp;ssl=1 714w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2022\/03\/Jimdo-Blog-Fonts-Animation-EN.gif?resize=682%2C557&amp;ssl=1 682w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption>The Jimdo font combinations give your website a professional and consistent look.<br><\/figcaption><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Consistent_font_sizes_for_your_website\"><\/span>Consistent font sizes for your website<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>To help you keep your font sizes under control, Jimdo allows you to set a uniform size for your whole website\u2014simply choose from small, normal, medium, or large. The font sizes automatically adapt to your visitors\u2019 screen sizes, so that headlines and body text are always ideally proportioned.<\/p>\n\n\n\n<p>To change your font size, click on <strong>design<\/strong> in the menu on the left, and then on <strong>font set<\/strong>. Now you can use the slider to select the size you want for your website.<\/p>\n\n\n\n<p>Deciding which fonts to use for your website shouldn&#8217;t be taken lightly. The right font is just as much part of the visual identity of your business as your <a href=\"https:\/\/www.jimdo.com/blog\/?elementor_library=jimdo-logo-creator\">logo design<\/a> and company colors.<\/p>\n\n\n\n<p>Spend some time scrolling through our Jimdo fonts until you find the combination that really suits you. Because a good font also leaves a good impression.<\/p>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center post-cta has-white-background-color has-background is-layout-flex wp-container-core-columns-is-layout-0111f410 wp-block-columns-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h4 class=\"wp-block-heading\">Bring your business online with Jimdo.<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-group is-content-justification-right is-nowrap is-layout-flex wp-container-core-group-is-layout-17124a9a wp-block-group-is-layout-flex\">\n<div class=\"wp-block-button\"><a data-tracking=\"post_cta_create_website_signup\" class=\"wp-block-button__link\" href=\"https:\/\/register.jimdo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Start Now<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Find out why fonts are so important for a website and how Jimdo can help you pick the right ones for your homepage.<\/p>\n","protected":false},"author":2,"featured_media":6742,"comment_status":"closed","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[109],"tags":[125,114],"class_list":["post-3392","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-website-tips","tag-beginner-website-tips","tag-web-design"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Basics of Jimdo Fonts | Jimdo<\/title>\n<meta name=\"description\" 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