{"id":3461,"date":"2021-04-28T17:06:31","date_gmt":"2021-04-28T15:06:31","guid":{"rendered":"http:\/\/www.jimdo.com/blog\/?p=3461"},"modified":"2023-02-15T10:19:44","modified_gmt":"2023-02-15T08:19:44","slug":"website-parts","status":"publish","type":"post","link":"https:\/\/www.jimdo.com/blog\/website-parts\/","title":{"rendered":"Website Parts and Terminology to Know in 2021"},"content":{"rendered":"\n

If you\u2019re new to the world of websites, you\u2019ll find it inhabited by a vibrant group of coders, design enthusiasts, marketers, and DIYers all using some of the same website parts and terminology (or buzzwords and jargon, depending on your point of view) to communicate. There\u2019s a little bit of \u201cfake it til you make it\u201d in any new endeavor, but if you want to walk the walk and talk the talk, we\u2019re here to help. <\/p>\n\n\n\n

Here\u2019s a cheat sheet of some of the most common website vocabulary you\u2019re likely to encounter when you start your site. We\u2019ve broken down the terms into visual and technical sections.<\/p>\n\n\n\n

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Bring your business online with Jimdo.<\/h4>\n<\/div>\n\n\n\n
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Anatomy of a website:<\/h2>\n\n\n\n
\"\"
This basic structure will help you get your website started<\/figcaption><\/figure>\n\n\n\n

1. Above the Fold<\/h3>\n\n\n\n

Just because it\u2019s a website doesn\u2019t mean the terminology is cutting-edge. \u201cAbove the fold\u201d refers to anything on your web page that people can see without needing to scroll down. The term comes from newspapers\u2014with the front page folded in half, anything in the top half is above the fold and easiest to see at a glance. This is where newspapers put their most attention-grabbing headlines, and you should do the same on your website.<\/p>\n\n\n\n

2. Call to Action (CTA)<\/h3>\n\n\n\n

You\u2019ll often hear people say that every website (or even every web page) needs a call to action. What they mean is that you typically don\u2019t want someone to just read your web page and then go somewhere else. You want them to do something: buy your product, sign up for your newsletter, share your page\u2026.something. That\u2019s where your CTA comes in<\/a>. It\u2019s typically a button that encourages the visitor to do that thing you want them to do\u2014to take the next step. To create one on your Jimdo website, use the Button Element<\/a>. If you have a website without a CTA, that might be a missed opportunity to engage your viewers and \u201cconvert\u201d them (in marketing-speak) into customers.<\/p>\n\n\n\n

HERE’S AN EXAMPLE OF A CTA!<\/a><\/div><\/p>\n\n\n\n

3. Content<\/h3>\n\n\n\n

Every discipline needs a fancy way to say \u201cstuff,\u201d and websites are no exception. All of the stuff you put on your website\u2014the photos, text, videos, cat GIFS (see below) are collectively known as your website \u201ccontent.\u201d They go (conveniently) in the Content Area<\/a> of your website. If you hear someone say that \u201ccontent is king,\u201d what they mean is that the stuff on your website\u2014the actual, useful information you\u2019re providing\u2014is more important than any cool design elements, colors, fonts, snazzy animations, etc. In other words, you can\u2019t fake a good website. You have to take the time to add useful, high-quality content.<\/p>\n\n\n\n

4. FAQ <\/h3>\n\n\n\n

It stands for frequently-asked questions, and it\u2019s a page on a website that gives quick answers to customer questions. The idea is to keep the answers short and direct so that people find info quickly. We write it as \u201can FAQ\u201d (\u201can eff-ay-cue\u201d) instead of \u201ca FAQ\u201d (a \u201cfack\u201d). They are one of the easiest ways to acquire new customers, close sales, and save time answering repetitive questions. For more information, see our guide on how to write an faq page, with examples<\/a>.<\/p>\n\n\n\n

5. H1\/H2\/H3<\/h3>\n\n\n\n

These numbers signify the size of a heading in HTML code. The large heading at the top of a web page is an H1 (in HTML it\u2019s written as <h1>), the next size down is an H2, etc. At Jimdo these are called Heading Elements<\/a> (Large is H1, Medium is H2, Small is H3). Search engine crawlers look through the code on your website for these <h> tags, because it helps them figure out what your web pages are about. So if you hear someone say \u201cMake sure you put an H1 at the top of every page of your website,\u201d that\u2019s what they mean. (And P.S., that\u2019s good advice\u2014it\u2019s great for your SEO).<\/p>\n\n\n\n

\"Header
Use Heading Elements (H1s, H2s, and H3s) to break up your page.<\/figcaption><\/figure>\n\n\n\n

6. Header, Body, Footer <\/strong><\/h3>\n\n\n\n

Your header<\/strong> is the first thing people see when they visit your website. It should include basic information and invite users to continue browsing. It often includes a clickable logo and an option to \u201csign up\u201d or make a purchase. The body<\/strong> is the large center area that makes up the bulk of your website. It\u2019s where you display the content you want visitors to see. The footer<\/strong> is located at the bottom of your website and usually a bit more information, such as contact links or a privacy policy.<\/p>\n\n\n\n

7. Hero Image<\/h3>\n\n\n\n

A hero image, or hero area, is a large space at the top of your web page usually reserved for a full-width image and headline. It\u2019s the first thing that visitors will see when they visit your homepage, creating a bold, dramatic (dare we say heroic?) effect. It\u2019s a popular design trend right now, and many Jimdo templates have hero areas built in.<\/p>\n\n\n\n

8. Landing Page <\/h3>\n\n\n\n

Landing pages are the pages that you encourage people to \u201cland on\u201d when they come to your website or click on a link. They can serve two purposes: to drive traffic to your website, or to help you turn visitors into customers once they land on your site (also known as creating leads or conversions). You can direct visitors to your landing pages<\/a> using a paid marketing campaign (e.g. with an advert on Facebook or in your email marketing) or through search engines like Google. If you want your landing pages to rank highly on Google, it\u2019s important to optimize them for SEO. Think of it as a virtual first impression for your business that you get to fine tune yourself.<\/p>\n\n\n\n

9. Sitemap<\/h3>\n\n\n\n

A sitemap (or site map) is a list of all the pages on your website. It\u2019s typically organized in an outline, just like a table of contents in a book. In practice, you could use a sitemap in different ways. First, it can help you plan out your site<\/strong><\/b><\/a> before you start building (always a good idea!) This kind of sitemap doesn\u2019t have to be fancy\u2014a Word Doc, a page in your notebook, the back of a napkin\u2014anything that helps you keep track of where you want your pages to go is fine. Secondly, you can submit your sitemap as an XML file to Google<\/a> <\/strong><\/b>and other search engines, which makes it easier for their crawlers to explore your site and add it to search results.<\/p>\n\n\n

Note:<\/b> A site map can also refer to a page on your website with links to all your pages, like a directory. Jimdo automatically creates this page for you atyoursite.jimdo.com\/sitemap<\/strong><\/b>. Ideally though, visitors won\u2019t need to depend on this site map to find their way around because your navigation menus will be so clear and user-friendly<\/a>.<\/div>\n\n\n\n

Technical Website Terminology<\/h2>\n\n\n\n

1. Anchor Link<\/h3>\n\n\n\n

When you click on a link and go to another web page, you typically start at the very top. But what if you wanted to send someone to a particular point further down on a page? That\u2019s what anchor links are for. Use anchor links to help people jump to a particular section, either further down the page or on a completely different page. Here\u2019s a tutorial on how to set up anchor links<\/a>. (If you want to let people jump back to the top of a page, use the Scroll-to-Top feature<\/a>).<\/p>\n\n\n\n

2. Back End\/Front End<\/h3>\n\n\n\n

When someone refers to the back end or front end of their website, they\u2019re talking about the part that\u2019s public and viewable (the front) and the part that only they can see when they log in to make changes (the back).<\/p>\n\n\n\n

3. CMS (Content Management System)<\/h3>\n\n\n\n

Content Management System may win the prize for the most boring-sounding term in existence, but it\u2019s actually an extremely important part of your website. It\u2019s the online software that lets you update and manage your website without any coding. In other words, it is<\/em> Jimdo\u2014the backend system that you log in to and use to make edits to your website.<\/p>\n\n\n\n

4. Cookies <\/h3>\n\n\n\n

Cookies are small files that can be stored in an internet user\u2019s browser. They allow websites or servers to recognize users, track activities, and create statistics. Because they track user movements within a website, they can help remember customized preferences, such your login or theme selection.<\/p>\n\n\n\n

5. Hosting vs. Domain<\/h3>\n\n\n\n

Though many services (including Jimdo) offer \u201call-in-one\u201d domain and hosting, they\u2019re actually different things. Your domain name is the unique address of your website, after the \u201cwww.\u201d Hosting is a service, where the company that \u201chosts\u201d your domain will store and manage the files associated with your website for you. Once you purchase a domain, you can move it around to different hosts, kind of like how you can keep your mobile phone number when you move to a different phone company.<\/p>\n\n\n\n

6. GDPR <\/h3>\n\n\n\n

The European Union\u2019s General Data Protection Regulation. It affects most website owners and requires them to take certain steps to make sure their sites are compliant. It\u2019s important to understand if your website is collecting, tracking or storing what the GDPR calls \u201cpersonal data\u201d (e.g. names, IP addresses, email addresses, Cookie ID). You also need to have the right kind of Privacy Policy in place. Jimdo\u2019s Legal Text Generator<\/a> is a good way to help ensure your website is legally compliant. We have more detailed information on what you need to know about GDPR<\/a> and your website.<\/p>\n\n\n\n

7. JPG\/PNG\/GIF<\/h3>\n\n\n\n

Once you start working with photos for your website, you\u2019ll see that you can upload different file types: JPGs are the most common (and most photographs will be JPGs) but PNGs are better for logo<\/a> files, graphics, or anything where you want to preserve nice crisp lines when you zoom in. GIFs are best for low-resolution logos, icons, or symbols\u2026.and of course, animated dog memes. For more on images, see how to choose images for your website.<\/a><\/p>\n\n\n\n

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The GIF that keeps on giving<\/figcaption><\/figure>\n\n\n\n
Tip: How do you pronounce these file types? Don\u2019t get us started! It\u2019s standard to say \u201cjay-peg\u201d, but for PNG and GIF the debate still rages. Some people say \u201cping\u201d or say out the letters \u201cp-n-g,\u201d. Some say \u201cgif\u201d with a hard \u201cg\u201d as in \u201cgift\u201d while others say \u201cjiff\u201d. Now that you\u2019ve started your own website, you\u2019re entitled to develop an extremely strong opinion on the matter and tell everyone else that they\u2019re wrong. Enjoy!<\/div>\n\n\n\n

8. Mobile Responsive<\/h3>\n\n\n\n

Mobile responsive is another way to say \u201cmobile-friendly.\u201d It means that a website responds or adjusts to the size of the screen, whether someone is visiting from a mobile phone, tablet, laptop, or desktop. You\u2019ll know a website isn\u2019t responsive if you visit it from your mobile phone and find that you have to squint to read and keep zooming in and out to see all the content. The good news? All Jimdo templates are responsive! You can preview what your website will look like on different devices by going to View Mode and clicking on the Device Preview.<\/p>\n\n\n\n

\"Responsive
A responsive website will look just right on every device.<\/figcaption><\/figure>\n\n\n\n

9. SEO (Search Engine Optimization)<\/h3>\n\n\n\n

Intimidating term, but actually much simpler than you\u2019d think. SEO is the process of making your website more attractive to search engines. The websites you see when you search on Google don’t get there by accident. There are some easy steps you can take<\/a> to help search engines understand what your website is all about and, more importantly, match you with the right visitors.<\/p>\n\n\n\n

10. URL <\/h3>\n\n\n\n

A Uniform Resource Locator, better known as a web address. It\u2019s what people type into their browsers to find your website. Usually it starts with \u201chttp:\/\/\u201d and then \u201cwww.\u201d The part that comes next is known as your domain, \u201cJimdo.com<\/a>\u201d for example. In more technical terms, your website is the \u201cresource\u201d that your browser \u201clocates.\u201d<\/p>\n\n\n\n

11. UX<\/h3>\n\n\n\n

Shorthand for \u201cuser experience.\u201d UX basically describes the experience someone has while using your website. If you go to a website and find everything you need quickly and efficiently, and if you enjoy the process, that\u2019s a good user experience. If you visit a website and aren\u2019t sure where to click, or you get stuck somewhere and can\u2019t find what you\u2019re looking for, that\u2019s a bad user experience. You can check to see if your website makes some common UX mistakes<\/a>.<\/p>\n\n\n\n

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Of course, there are hundreds of more website buzzwords out there. Here are some of the most common questions about website parts and terminology:<\/p>\n\n\n\n

What are the basic website terminologies?<\/strong><\/strong>

There is no set rule on the exact website terms to know, but words like SEO, domain, hosting, back-end, and cookies are all important. We hope this handy guide gives you the overview of what you need.<\/p> <\/div>

What do you mean by website terminology?<\/strong><\/strong>

Website terminology means the common words and phrases you will encounter when creating a website. It\u2019s important to know them so you can make the most of your website experience!<\/p> <\/div>

What other types of website terminologies are there?<\/strong><\/strong>

Our list includes the top terms to know for creating a website, but if you want to dive into the details, web design and online marketing are two topics with many important phrases to learn.<\/p> <\/div>

What are the parts of a website?<\/strong><\/strong>

Visually, a website consists of a header, body, and footer. Included in that are usually a homepage and subpages that contain information such as your \u201cabout\u201d section and privacy policy.<\/p> <\/div> <\/div>\n\n\n\n

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Bring your business online with Jimdo.<\/h4>\n<\/div>\n\n\n\n
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