{"id":3479,"date":"2019-04-11T11:10:11","date_gmt":"2019-04-11T09:10:11","guid":{"rendered":"http:\/\/www.jimdo.com/blog\/?p=3479"},"modified":"2023-09-12T16:39:04","modified_gmt":"2023-09-12T14:39:04","slug":"best-background-for-your-website","status":"publish","type":"post","link":"https:\/\/www.jimdo.com/blog\/best-background-for-your-website\/","title":{"rendered":"Choose the Best Background for Your Website"},"content":{"rendered":"<p>Your background is the first impression a visitor has of your website and could be what keeps them browsing, or closing that window. &nbsp;A good background sets the tone for your website without distracting from your content. It\u2019s always visible but it doesn\u2019t stand out. It should grab your audience\u2019s attention and keep them intrigued to find out more about your business or blog.<\/p>\n<p>You might be wondering, how much is there really to it? &nbsp;With so many cool background designs out there, the answer is \u201cmore than you think!\u201d So we challenge you to go through this list of possibilities for your website background and see what you can tick off.<\/p>\n<p>With Jimdo, you can choose from three background options: a background color, a video or a background photo.<\/p>\n<ul>\n<li><strong>Background color:<\/strong> Easy to match with your brand identity and keeps visitors&#8217; attention focused on your content.<\/li>\n<li><strong>Background photo:<\/strong> This classic choice lets you connect with visitors on an emotional level but can be a bit distracting.<\/li>\n<li><strong>Background<\/strong> <strong>video:<\/strong> Uses movement to grab attention and tells visitors a lot about you in a short space of time.<\/li>\n<\/ul>\n<p>In this article, we\u2019ll show you how to choose between different background types for your website blocks and how to set them up.<\/p>\n<hr \/>\n<h2>Photo backgrounds<\/h2>\n<p>Which blocks: Cover, Banner, Booking, and Image Blocks<br \/>What you can use: JPEG, PNG or GIF files<br \/>Good to know: Don\u2019t make your colors too bright or they could overpower your content.<br \/>How to set it up: <a href=\"https:\/\/help.jimdo-dolphin.com\/hc\/en-us\/articles\/360000897983-How-do-I-exchange-images-on-my-Dolphin-website-\" target=\"_blank\" rel=\"noopener noreferrer\">How do I change photos on my website?<\/a><\/p>\n<figure id=\"attachment_4960\" aria-describedby=\"caption-attachment-4960\" style=\"width: 1734px\" class=\"wp-caption aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"wp-image-4960 size-full\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.26.52.png?resize=1734%2C1140&#038;ssl=1\" alt=\"Greyscale website\" width=\"1734\" height=\"1140\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.26.52.png?w=1734&amp;ssl=1 1734w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.26.52.png?resize=300%2C197&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.26.52.png?resize=1024%2C673&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.26.52.png?resize=1536%2C1010&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.26.52.png?resize=714%2C469&amp;ssl=1 714w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.26.52.png?resize=759%2C500&amp;ssl=1 759w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption id=\"caption-attachment-4960\" class=\"wp-caption-text\">veerdonkmobility.nl uses a grayscale photo for a subtle, modern background.<\/figcaption><\/figure>\n<h3>Convey an emotion<\/h3>\n<p>If you check out <a href=\"https:\/\/www.adweek.com\/creativity\/the-25-best-ads-of-2018\/\" target=\"_blank\" rel=\"noopener noreferrer\">Adweek&#8217;s top 25 ads from 2018<\/a>, you\u2019ll see they all have one thing in common\u2014they evoke emotion. Emotional branding is used in marketing to appeal to viewers, but this can also work for your website background.<\/p>\n<p>When you\u2019re choosing a background image, go for one that\u2019s relevant to your business. One that will make your visitors feel something positive or create an emotional connection with your brand.<\/p>\n<p>If you offer team building days, for example, you could use an action shot that shows people having fun and interacting with each other. Sure, a dreamy photo of the sunset at your place might be a nice picture, but it doesn\u2019t give visitors a feel for your business. An image that includes movement, people or an interesting perspective can really make your background stand out.<\/p>\n<p>This is your chance to show off your product, location, or yourself in the best light. If you can\u2019t decide on one background image, stick with a solid color and showcase your photos in a Slideshow Block, instead.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><div class=\"button-iwjKgW\"><a class=\"iwjKgW\" href=\"https:\/\/cms.jimdo.com\/wizard\/?account=0\" rel=\u201dfollow\u201d target=\"_blank\">Create your website<\/a><\/div><\/p>\n<p>&nbsp;<\/p>\n<h3>Perfect your sizing<\/h3>\n<p>It\u2019s often an overlooked factor, but using the right size images will make all the difference in making your website look more professional. Try cropping any unnecessary background space in the image, so the emphasis is on your product, a person or that holiday destination you\u2019re trying to show off.<\/p>\n<p>Go for a landscape image rather than portrait, as these will work best for modern computer monitors. According to <a href=\"http:\/\/gs.statcounter.com\/screen-resolution-stats\/desktop\/worldwide\" target=\"_blank\" rel=\"noopener noreferrer\">StatsCounter,<\/a> the most common resolution for computer screens is 1366 x 768 pixels (as of March 2019), closely followed by 1920 x 1080 pixels. We recommend a background image of around 2000 pixels wide as a good rule of thumb because photos with this resolution will be sharp for most visitors, even if you use them as a background in a block with lots of content. Uploading an image that\u2019s lower than the minimum resolution will result in that 80\u2019s style pixelated look (and some things are best left in the past).<\/p>\n<p>You can upload a JPEG or PNG image to use as your background photo. Or use GIF images to create a moving background. Keep in mind, though, that moving backgrounds can be distracting for visitors.<\/p>\n<figure id=\"attachment_4961\" aria-describedby=\"caption-attachment-4961\" style=\"width: 1585px\" class=\"wp-caption aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"img-screenshot wp-image-4961 size-full\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.39.38.png?resize=1585%2C891&#038;ssl=1\" alt=\"Older man\" width=\"1585\" height=\"891\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.39.38.png?w=1585&amp;ssl=1 1585w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.39.38.png?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.39.38.png?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.39.38.png?resize=1536%2C863&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.39.38.png?resize=714%2C401&amp;ssl=1 714w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption id=\"caption-attachment-4961\" class=\"wp-caption-text\">A cropped, high-quality image of a person can be powerful in showing the humanity behind a scheme or organization and what they are trying to accomplish.<\/figcaption><\/figure>\n<div class=\"jimdo-alert\"><strong>Pro tip<\/strong>: If you\u2019re not sure of the pixel size, you can find this on a PC by right-clicking on the image file, choosing \u201cProperties\u201d and then the \u201cSummary\u201d tab. On a Mac, just right click on the image file, choose \u201cGet Info,\u201d and then click on \u201cMore Info.\u201d<\/div>\n<h3>Find high-quality images online<\/h3>\n<p>High-resolution images will make your website pop. And you don\u2019t have to be a professional photographer to get cool background images for your site. You\u2019ll find lots of professional snaps in the Image Library on your Jimdo website. Or if you don&#8217;t see exactly what you need there, there are plenty of online resources where you can get <a href=\"https:\/\/www.jimdo.com/blog\/choose-images-website\/\">free high-quality stock photos<\/a>.<\/p>\n<p>If you want a photo of your own product as the background image and don\u2019t want to hire a professional photographer then we have some great tips on how to <a href=\"https:\/\/www.jimdo.com\/blog\/product-photography-with-diy-light-box\/\" target=\"_blank\" rel=\"noopener noreferrer\">take a professional photo using a DIY light box<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<h2>Video backgrounds<\/h2>\n<p><strong>Which blocks:<\/strong> Cover, Banner, Booking, and Image Blocks<br \/><strong>What you can use:<\/strong> Videos from YouTube or Vimeo<br \/><strong>Good to know:<\/strong> Slow-moving videos work best as backgrounds<br \/><strong>How to set it up:<\/strong> <a href=\"https:\/\/help.jimdo-dolphin.com\/hc\/en-us\/articles\/360000904586-How-do-I-add-videos-to-my-Dolphin-website-\" target=\"_blank\" rel=\"noopener noreferrer\">How do I post a video on my website?<\/a><\/p>\n<div style=\"width: 1080px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-3479-1\" width=\"1080\" height=\"1080\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/www.jimdo.com/blog\/wp-content\/uploads\/2019\/04\/flying-man.mp4?_=1\" \/><a href=\"https:\/\/www.jimdo.com/blog\/wp-content\/uploads\/2019\/04\/flying-man.mp4\">https:\/\/www.jimdo.com/blog\/wp-content\/uploads\/2019\/04\/flying-man.mp4<\/a><\/video><\/div>\n<p>&nbsp;<\/p>\n<p>Video backgrounds look pretty impressive but it\u2019s a balancing act between having a breathtaking background and one that doesn\u2019t distract from your website. Anything that moves on your pages will attract attention so videos can be a great way to make sure your visitors notice important information.<\/p>\n<h3>&nbsp;<\/h3>\n<h3>The perfect clip<\/h3>\n<p>To add a video on your Dolphin website, you\u2019ll need to choose a clip from either YouTube or Vimeo. You can also grab some royalty-free video clips from sites like <a href=\"https:\/\/www.pond5.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Pond5<\/a> or <a href=\"http:\/\/allthefreestock.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">AllTheFreeStock<\/a>.<\/p>\n<p>Cover, Banner, Booking, and Image Blocks all let you show videos that cover the width of the screen. These fit great on phones and tablets. We recommend using HD-quality videos because these will look sharp on larger screens, too.<\/p>\n<h3>&nbsp;<\/h3>\n<h3>Skip the soundtrack<\/h3>\n<p>When you add a video to one of your blocks, it will start playing automatically\u2014with no sound. Why? Because websites that hit you with an audio-assault as soon as you land on them can be really annoying. You might love your website\u2019s soundtrack, but blaring it out at unsuspecting visitors is one of the quickest ways to turn them off.<\/p>\n<div class=\"jimdo-alert\">Sometimes, placing text over a video can make it difficult to read. We\u2019ve fixed this problem for you! When you add text or a button over your video background, we\u2019ll automatically apply a semi-transparent color filter to your video. So visitors will be able to watch your video and read your text easily.<\/div>\n<p><strong>Pro tip:<\/strong> Try to keep your video short. Jimdo will automatically loop the video from the beginning so it won\u2019t end.<\/p>\n<p>&nbsp;<\/p>\n<h2>Solid color backgrounds<\/h2>\n<p>If photography isn\u2019t your thing, there are plenty of other options out there to use as your website background. Try using bold color blocks to make a fun and bubbly statement. Just be sure to check that the colors match your industry and the impression you want to give about your business.<\/p>\n<p><strong>Which blocks:<\/strong> All blocks on your Jimdo website<br \/><strong>What you can use:<\/strong> Any color from your color scheme<br \/><strong>Good to know:<\/strong> Bright colors can be overpowering, so use a subtle hue for your background<br \/><strong>How to set it up:<\/strong> <a href=\"https:\/\/help.jimdo-dolphin.com\/hc\/en-us\/articles\/360001228626-How-do-I-change-the-block-color-and-layout-\" target=\"_blank\" rel=\"noopener noreferrer\">How do I change the color of a block?<\/a><\/p>\n<figure id=\"attachment_4963\" aria-describedby=\"caption-attachment-4963\" style=\"width: 1835px\" class=\"wp-caption aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"img-screenshot wp-image-4963 size-full\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.52.26.png?resize=1835%2C1192&#038;ssl=1\" alt=\"Green website\" width=\"1835\" height=\"1192\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.52.26.png?w=1835&amp;ssl=1 1835w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.52.26.png?resize=300%2C195&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.52.26.png?resize=1024%2C665&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.52.26.png?resize=1536%2C998&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2017\/01\/Screen-Shot-2019-04-11-at-10.52.26.png?resize=714%2C464&amp;ssl=1 714w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption id=\"caption-attachment-4963\" class=\"wp-caption-text\">Jazz Coaching &amp; Training uses a vivid bluish green as a background color.<\/figcaption><\/figure>\n<h3>Stay on-brand<\/h3>\n<p>When you choose a background color, stick with the one you already use in your branding. If you\u2019ve not picked your colors yet, start by selecting a palette that matches your company\u2019s personality. People associate different hues with different feelings and emotions. If you use consistent colors everywhere, it will be easier for people to recognize your brand.<\/p>\n<p>Most brands use a combination of colors. Choose one that\u2019s not too bright for your background. If you none of your existing brand colors are suitable then use a white background. White is clean, fresh, and neutral, and it won\u2019t distract from your website\u2019s content.<\/p>\n<p>Contrasting colors will make your blocks more eye-catching. For example, if your entire page has a white background, then a pink, green or black block will really stand out. This is particularly useful when you want to emphasize an important call-to-action.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><div class=\"button-iwjKgW\"><a class=\"iwjKgW\" href=\"https:\/\/cms.jimdo.com\/wizard\/?account=0\" rel=\u201dfollow\u201d target=\"_blank\">Create your website<\/a><\/div><\/p>\n<p>&nbsp;<\/p>\n<h3>Keeps things clear<\/h3>\n<p>The background may also impact the visibility of your text so if you really want visitors to just focus on your content then a plain white background will work better. The white space gives your website a clean and elegant look which will fit the image of a more traditional or serious business.<\/p>\n<p><strong>Pro tip:<\/strong> Looking for something more rustic? Try experimenting with <a href=\"http:\/\/www.pixeden.com\/texture-packs\" target=\"_blank\" rel=\"noopener noreferrer\">texture backgrounds<\/a> like wood or textile to change it up.<\/p>\n<p>Don\u2019t overestimate the power of a striking background. Use your background imaginatively and your visitors will go away with a positive impression of your business. So try out what works best for you and have fun experimenting with the different options!<\/p>\n<hr \/>\n<p>Do you have an amazing website background you want to share with us? Let us know in the comments!<\/p>\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center post-cta has-white-background-color has-background is-layout-flex wp-container-core-columns-is-layout-0111f410 wp-block-columns-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h4 class=\"wp-block-heading\">Bring your business online with Jimdo.<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-group is-content-justification-right is-nowrap is-layout-flex wp-container-core-group-is-layout-17124a9a wp-block-group-is-layout-flex\">\n<div class=\"wp-block-button\"><a data-tracking=\"post_cta_create_website_signup\" class=\"wp-block-button__link\" href=\"https:\/\/register.jimdo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Start Now<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever considered emotional marketing for your website background? Or thought about a textured look? Try out our tips and make your background image really stand out with these great ideas. <\/p>\n","protected":false},"author":2,"featured_media":4959,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[109],"tags":[125,124,114],"class_list":["post-3479","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-website-tips","tag-beginner-website-tips","tag-photography","tag-web-design"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Choose Your Website Background | Jimdo blog<\/title>\n<meta name=\"description\" content=\"Your website&#039;s background color, image or video gives visitors their first impression of your business. 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