{"id":6410,"date":"2021-07-23T11:10:42","date_gmt":"2021-07-23T09:10:42","guid":{"rendered":"https:\/\/www.jimdo.com/blog\/?p=6410"},"modified":"2021-11-05T16:35:27","modified_gmt":"2021-11-05T14:35:27","slug":"the-self-employment-lucky-dip-not-every-day-is-everyday","status":"publish","type":"post","link":"https:\/\/www.jimdo.com/blog\/the-self-employment-lucky-dip-not-every-day-is-everyday\/","title":{"rendered":"The self-employment lucky dip: Not every day is everyday"},"content":{"rendered":"\n<p>Farina works four days a week as a Business Performance Manager in a logistics company. Every Tuesday, she works as a freelance <a href=\"https:\/\/www.jimdo.com\/website\/artist\/\">artist<\/a>\u2014as well as being the marketing, accounts, and mail order manager.<\/p>\n\n\n\n<p>This will sound familiar if you\u2019re self-employed. Turning your hobby into a job is about having more time for your passion, but also new responsibilities.<\/p>\n\n\n\n<p>For Farina, this means that there\u2019s no such thing as a \u201ctypical\u201d working day. At least, not on Tuesdays.<\/p>\n\n\n\n<div class=\"wp-block-columns business-snapshot-block is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong>Business Snapshop: Farina Hommes<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Location: Dusseldorf<\/strong><\/li><li><strong>Industry\/Product<\/strong>: Acrylic and watercolor painting<\/li><li><strong>Who&#8217;s behind it<\/strong>: Farina, artist and business performance manager<\/li><li><strong>Founded<\/strong>: 2020<\/li><li><strong>One thing I&#8217;m especially proud of<\/strong>: That I took a leap of faith and started my business<\/li><li><strong>Website<\/strong>: <a href=\"http:\/\/www.farinahommes.com\">www.farinahommes.com<\/a><\/li><\/ul>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">\u201cBringing color and joy into the home\u201d<\/h2>\n\n\n\n<p>Farina enjoys creating acrylic paintings for a living. With her colorful works of art, she wants to bring ease and joie de vivre into the homes of her customers. She gets her inspiration from \u201clittle moments of happiness\u201d. A beautiful flower by the wayside, a robin on the windowsill, an interesting color combination. Farina has an eye for beauty in everyday life. As soon as she feels inspired she starts painting, she gets lost in the process, and forgets all sense of space and time.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog2.png?resize=1024%2C576&#038;ssl=1\" alt=\"A watercolor painting of flowers next to a flower arrangement\" class=\"wp-image-6414\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog2.png?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog2.png?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog2.png?resize=1536%2C864&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog2.png?w=2048&amp;ssl=1 2048w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog2.png?resize=714%2C402&amp;ssl=1 714w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption>Farina&#8217;s paintings are colorful and happy<\/figcaption><\/figure>\n\n\n\n<p>It all sounds very romantic at first. And it is. But from the moment your passion stops being just for yourself, the end of the \u201ccreation process\u201d no longer means it\u2019s time to relax. Once Farina has hung up her latest painting to dry and cleaned the brushes, that\u2019s when things really get going.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u201cI should spend more time on it\u201d&nbsp;&nbsp;<\/h2>\n\n\n\n<p>Creativity and painting have always been a part of Farina\u2019s life. When she started working, she found less and less time for it. But in her dwindling moments of creativity, she remembered how much joy it brought her. Every time, she thought, \u201cI should spend more time on this!\u201d<\/p>\n\n\n\n<p>Most of us know that feeling. But between work and everyday life, it\u2019s easier said than done. And Farina thought the same. Until she decided to just go for it in 2020. She reduced her working hours at her job so she\u2019d have more time to paint. \u201cI didn\u2019t want to look for excuses anymore. I had to broaden my horizons.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog3.png?resize=1024%2C576&#038;ssl=1\" alt=\"Farina Hommes holding a paint brush in front of an easel\" class=\"wp-image-6415\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog3.png?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog3.png?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog3.png?resize=1536%2C864&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog3.png?w=2048&amp;ssl=1 2048w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog3.png?resize=714%2C402&amp;ssl=1 714w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption>Farina says she neglected her passion for too long<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">There\u2019s no standard daily routine<\/h2>\n\n\n\n<p>Some Tuesdays, Farina\u2019s at her easel from dawn till dusk. With paint splodges on her clothes and a brush in her hand, she experiments with acrylics and watercolor. Painting brings her joy. And days like this are the most beautiful because she can completely immerse herself in her passion.<\/p>\n\n\n\n<p>However, as an <a href=\"https:\/\/www.jimdo.com\/website\/artist\/\">artist<\/a>, you always need to be in the right mood and feel inspired to create. And that often comes in phases. Sometimes Farina paints non-stop for days, and sometimes she doesn\u2019t paint at all. But it never gets boring because, as she puts it, painting only accounts for a third of her work as a <a href=\"https:\/\/www.jimdo.com\/website\/freelance\/\">freelancer<\/a>.<\/p>\n\n\n\n<p>Most of her time is spent on marketing, because ultimately, Farina wants her art to find a new home at some point. Taking photos of her work, <a href=\"https:\/\/www.jimdo.com\/blog\/how-to-write-good-product-descriptions-for-online-store\/\">writing descriptions<\/a>, updating her website and online store, posting on <a href=\"https:\/\/www.jimdo.com\/blog\/social-media-marketing\/\">social media<\/a>, <a href=\"https:\/\/www.jimdo.com\/blog\/email-newsletters\/\">sending newsletters<\/a>\u2026 Farina does all the work that most companies hire an entire team for.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog4.png?resize=1024%2C576&#038;ssl=1\" alt=\"\" class=\"wp-image-6416\" srcset=\"https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog4.png?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog4.png?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog4.png?resize=1536%2C864&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog4.png?w=2048&amp;ssl=1 2048w, https:\/\/i0.wp.com\/www.jimdo.com/blog\/wp-content\/uploads\/2021\/07\/blog4.png?resize=714%2C402&amp;ssl=1 714w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>Best case scenario: orders come in. And this means writing invoices, <a href=\"https:\/\/www.jimdo.com\/blog\/custom-product-packaging\/\">packing parcels<\/a>, and shipping orders. If there\u2019s a holiday season like Christmas coming up, her studio can turn into a packing station for a few days.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Being your own boss\u2014what\u2019s that like?<\/h2>\n\n\n\n<p>When Farina finishes her job as a \u201cnumbers person\u201d on Monday evening and calls it a day, many of her colleagues think she&#8217;ll be relaxing on the couch for the next 24 hours. The assumption is close, since Farina doesn\u2019t have to set an alarm on Tuesday mornings to leave the house, catch the bus, and get to the office on time.<\/p>\n\n\n\n<p>But just because her daily routine is less strict, it doesn\u2019t mean she takes her tasks any less seriously. Farina knows that everything she does has a direct influence on her passion project. The difference is: Farina doesn\u2019t decide what she wants to do each day until she wakes up in the morning. Painting, <a href=\"https:\/\/www.jimdo.com\/blog\/marketing\/\">marketing<\/a>, or accounting? Of course, she enjoys some things more than others.<\/p>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center post-cta has-white-background-color has-background is-layout-flex wp-container-core-columns-is-layout-0111f410 wp-block-columns-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h4 class=\"wp-block-heading\">Bring your business online with Jimdo.<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-group is-content-justification-right is-nowrap is-layout-flex wp-container-core-group-is-layout-17124a9a wp-block-group-is-layout-flex\">\n<div class=\"wp-block-button\"><a data-tracking=\"post_cta_create_website_signup\" class=\"wp-block-button__link\" href=\"https:\/\/register.jimdo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Start Now<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p>But that\u2019s exactly what makes self-employment so attractive\u2014being entirely in control of what she does, every Tuesday.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p>You can learn more about Farina&#8217;s colorful passion on her <a href=\"http:\/\/www.farinahommes.com\">website<\/a> and <a href=\"https:\/\/www.instagram.com\/farinahommes\/\">Instagram account<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Farina is a freelance artist\u2013and also her own marketing, accounting and logistics department. That&#8217;s the life of self-employed entrepreneur.<\/p>\n","protected":false},"author":2,"featured_media":6413,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[119],"tags":[120,123],"class_list":["post-6410","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inspiration","tag-user-stories","tag-website-examples"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The self-employment lucky dip: Not every day is everyday - Jimdo<\/title>\n<meta name=\"description\" content=\"Farina is a freelance artist\u2013and also her own marketing, accounting and logistics department. 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