There are people you simply have to admire because they take bold action and make a real difference. Silke Stein is one of those people: an independent marketing consultant, networker, volunteer, lecturer, and mother. And above all: A businesswoman with integrity, who doesn’t just live self-employment for herself, but makes it possible for others as well.
As a marketing consultant, Silke supports solo self-employed professionals, small businesses, associations, and local initiatives in building visibility, clarifying their message, and creating websites that truly make an impact. She brings not only 20 years of experience to the table but also the right tools. One of the most important ones: Jimdo.
Silke + Jimdo = Visibility that lasts
Silke`s Website is built with Jimdo. And not only that, she also actively uses the platform in her work with clients because it simply works.
“Not everyone needs a highly complex website. For many of my clients, Jimdo is the perfect solution: fast, legally compliant, easy to update yourself, well-optimized for Google thanks to built-in SEO settings, and with the Jimdo Companion, you even get personalized AI support to help build and grow your business .”
From user to voice: Silke as a JIMDOConnect ambassador
Silke’s dedication doesn’t end with her clients. Since 2024, she has also served as a JIMDOConnect Ambassador in Schwandorf. Her goal: “Together, we’re building a strong community for self-employed professionals and micro-businesses. A space where knowledge, experiences, and valuable tips can be shared.” To make that happen, Silke regularly hosts inspiring local events, creating opportunities for ideas, collaborations, and even new client projects to take shape.
A new marketing studio – for ideas, connections, collaboration, and entrepreneurship
On December 1, 2025, Silke opened her brand-new marketing studio in Schwandorf: A space for content creation, networking events, workshops, and 1:1 consulting. What makes it special? Self-employed professionals from the region will be able to rent the space by the hour, whether for client meetings, creative sessions, or even as a temporary pop-up store. We’re already looking forward to the next JIMDOConnect event in this inspiring new location! With this idea, Silke is not only reshaping her own way of working, she’s creating a space for self-employment right in the heart of Schwandorf.
“Local marketing thrives on closeness, authenticity, and community – it’s about cooperation, not competition.”
Silke works strategically, connects people, and inspires action. Her strength? She breaks down complex topics into clear, actionable steps, guiding her clients with a sharp mind and a big heart. With tools like Jimdo, focused consulting, and a well-connected community, she provides everything needed to truly build visibility as a self-employed professional.
Silke’s tips for your self-employment journey
Find your WHY
“Before you get started, figure out your why. Are you looking for freedom? Purpose? Or simply to earn money?
Once you’re clear on your motivation, everything becomes easier. But no one else can define that inner drive for you – it’s something you have to discover yourself. That’s how your path truly becomes your own.”
Collaborate locally
“I wish more small towns and local businesses would start thinking differently.
Be bold and try new concepts. Come together and support each other.
Local marketing means building community – not competing with it.”
Use local directories
“List your business in online directories and local platforms – and seek out partnerships with regional businesses. That helps you gain stronger backlinks and more visibility in your area.”